Working with retailers

J&J and SDM’s partnership strategy Catalina LeyvaShopper Marketing ManagerJohnson & Johnson Maria MaynardMarketing Manager – Personal CareShoppers Drug Mart Strong ...

J&J and SDM’s partnership strategy



Catalina Leyva

Shopper Marketing Manager
Johnson & Johnson



Maria Maynard

Marketing Manager – Personal Care
Shoppers Drug Mart

Strong collaboration between retailers and manufacturers results in customized shopper marketing programs that boost loyalty and ROI. Discover how Johnson and Johnson has built a long-term partnership with Shoppers Drug Mart to create and execute integrated programs that resonate with core customers and drive engagement in-store and through multiple touch-points, increasing market share for both powerhouse brands. Our speakers will invite your questions in this interactive session.

Tags:


,