Traffik boosts its team

The shop adds a new ECD and promotes two staffers to its leadership team.

Traffik_Meet the Team_Lindsay Adrianne and Chris

Pictured, left to right: Lindsay Ternoway, Adrianne Wotherspoon and Chris Davies.

Toronto agency Traffik has grown its leadership team with two promotions and a new creative hire.

Chris Davies has joined the shop as executive creative director. Davies was most recently VP, national creative director at Hill+Knowlton, where he helped the PR shop build its creative department. Prior to that, he was associate creative director at Bimm and creative group head at Taxi.

Meanwhile, Adrianne Wotherspoon has been promoted to general manager. Wotherspoon has been part of the agency’s leadership team for three years as VP, strategy. In the new role, she will be responsible for the client service, creative, strategy and production teams. Prior to joining Traffik, she held VP roles at MacLaren McCann and BBDO.

Also on the promotions side, Lindsay Ternoway has been named director of client services. Ternoway has been part of Traffik’s client service team for more than five years and will now be responsible for the department’s strategic growth.

Traffik has worked on brands such as  Microsoft, SunnyD, Guinness Black Lager, Smirnoff, Schneiders and Crown Royal. Last August, it was acquired by SGS International, a global print production and packaging services company, for an undisclosed amount.