Agency of the Year pre-submissions due next week

Agencies have until Monday to send in a list of campaigns for the annual competition (including the new Design category).

Yes, the Marketing Awards are only a few weeks away. And then there’s that gathering in Southern France that everyone seems to get all worked up about. November is a couple of seasons away, but we’re still asking you to take a few moments to think about it. The payoff, after all, is an airplane at strategy‘s Agency of the Year gala.

The pre-submission deadline for our 2017 Agency of the Year competitions is May 15 (Monday), so please put together a list of the campaigns you plan to enter. Once those campaigns have been approved, the case study submission periods will open in late June and early July.

In addition to Agency of the Year, Digital Agency of the Year, Media Agency of the Year and PR Agency of the Year, we’ve added a new Design category for 2017.

Before May 15, please submit ONLY the names of the five (Agency of the Year) and/or three (Media, Digital, PR or Design Agency of the Year) campaigns you plan to enter. Please include the name of the client, the name of the campaign, and the dates when it was in market. You can send your list to Mark Burgess at

The work must have appeared (or will appear) in the 12-month period from June 2016 to June 2017 (for Design, it’s a two-year period from June 2015 to June 2017). The campaigns have to be for five/three (depending on the category) different brands, they cannot include self-promotional work, and they must be Canadian (if it’s a global campaign created here, it must have appeared in this market).

As with Agency of the Year and Digital Agency of the year, there is a no double-dipping policy for Design Agency of the Year: agencies must submit unique campaigns for each competition. For example, an agency can’t enter the same work for a CPG brand in Agency of the Year and Design AOY, even if it just includes design-driven creative (like a poster or website) that was a part of the overall campaign also entered in AOY.

The entry fee is $500, payable when the cases are uploaded (this is a cost per agency for each award category, not per case. So if an agency is entering both AOY and DAOY, the total cost will be $1,000).

To read about last year’s winners and for more extensive entry details, click here.