The Strategy Awards have returned, kicking off this week with the first call for entries, and now, the announcement of the 2022 co-chairs and live jury panel.
This year’s medal discussions will be led by Trin Tham, CMO at Harry Rosen, and Shari Walczak, co-founder and CSO at The Garden Collective.
Once the competition submission period closes, the co-chairs will later meet with the 12 brand and strategy heads (below) in July to deliberate and determine the Grand Prix, Gold, Silver and Bronze medal winners.
Dawn Bednarski, head of marketing, RBC Ventures
Wain Choi, ECD, Zulu Alpha Kilo
Ingrid Enriquez-Donissaint, director, strategic planning, Tam-Tam\TBWA
Emma Eriksson, fractional CMO (formerly at General Mills Canada)
Helen Galanis, CEO, Initiative
Andrea Isbester, CSO, Publicis
Ed Lee, director of strategy, Venture
Shirley Mukerjea, senior marketing director, PepsiCo Foods Canada
Bob Park, chief brand officer, GE Appliances
Cheryl Radisa, VP of marketing, SkipTheDishes
Sarah Thompson, chief strategy officer, MindShare Canada
Max Valiquette, chief ctrategy officer, Diamond Integrated Marketing
This year’s program also sees the addition of four new categories: Budget-Savvy Strategy (how your brand stood out in its category despite being outspent by competitors); DEI Strategy (how your brand is addressing inequity and championing equality); Tech Strategy (how your brand is utilizing tech’s potential effectively); and Sustainability Strategy (how your brand is articulating its sustainability efforts, and creating a meaningful connection for consumers).
For more information and to enter the awards, visit the website here. This year’s early-bird deadline ends April 11.