With just over one week to finalize entries, the Shopper Innovation + Activation Awards have revealed its co-chair, as well as the judges who will help them choose the winners at next year’s edition.
The Shopper Innovation + Activation Awards recognize innovative and collaborative achievements across shopper marketing, retail, brand activation and experiential. As in past years, they will be awarded at the Shopper Marketing Forum in the spring.
Joining co-chair Ari Elkouby, CCO at Wunderman Thompson are 10 jurors from both the brand and agency sectors. They will be assisted by a shortlist jury that will help narrow down the volume of entries before final judging.
The full list of both juries can be found below. The final deadline for entries to the SIA Awards is on Dec. 9. More information, including categories and entry criteria, can be found on the Shopper Innovation + Activation Awards website.
2023 Shopper Innovation + Activation Awards Jury
Ari Elkouby, CCO, Wunderman Thompson (chair)
Stacey Biggar, director of marketing, Cadbury Canada, Mondelez
Ryan Booth, creative director, Thinkingbox
Thane Calder, founder, Cloudraker
Lauren Dineen-Duarte, VP, corporate affairs and communications, American Express Canada
Tanbir Grover, chief marketing and digital officer, Pet Valu
Sarah Jordan, CEO, Mastermind Toys
Debbie Lai, SVP, marketing, loyalty and strategy, Rexall
Doug Muir, ECD, DonerNorth
David Patton, head of marketing, Wine Rack, Arterra Wines
Michelle Spivak, group creative director, Rethink
2023 Shopper Innovation + Activation Awards Shortlist Jury
Lorne Cooperberg, SVP, growth and innovation, Proof
Jean-Francois Joyal, partner, creativity and business solutions, Bob Agence
Zuheir Kotob, ACD, Cossette
John Rocco, VP, head of global brand, Scotiabank
Garett Senez, partner, Quark Baby
Laura Serra, ECD, Mosaic
