Every day this week, we are rolling out the shortlists for each category in the 101st Marketing Awards. See the other shortlists here.
On the last day of our week-long reveal of shortlists for the 101st Marketing Awards, we turn our attention to the campaigns in the running for a Grand Prix in Advertising.
Selected by a panel of industry experts and supported by a shortlist jury, the Advertising categories are among the Marketing Awards’ most hotly contested, covering the top work across platforms, disciplines and business categories.
The 101st Marketing Awards take place on June 6 at the Art Gallery of Ontario in Toronto. More information can be found on the Marketing Awards website.
| Campaign | Client | Agency |
| 200 Square Feet | Domus Realty | Wunder |
| 24 Hours of Care | Petro-Canada | McCann |
| Amputee Oscar | Kello Inclusive | ZGM Modern Marketing Partners |
| Canada Is Locking In! | Pizza Pizza | Zulu Alpha Kilo |
| Check Mark CV | Exceldor Farms | LG2 |
| Cheetle in Cheadle | PepsiCo | Citizen Relations |
| Chewpons | Smucker Foods | Leo Burnett |
| Cold Ketchup | Kraft Heinz | Rethink |
| Dream Drop | OLG | FCB |
| Feeding Gamers | Kraft Heinz | The Kitchen |
| Fitfluencer | GoodLife | GUT |
| Fixed-Rate Pizza | Pizza Pizza | Zulu Alpha Kilo |
| For Tomorrow – The Documentary | Hyundai Motor Company | Sid Lee |
| For Trade: One Cheestring | Lactalis | Broken Heart Love Affair |
| French Toast Guy | Wendy’s | McCann |
| Glossed Over | Cheekbone Beauty | Sid Lee |
| Heinz Chopped | Kraft Heinz | Rethink |
| Hijacking the Masters | Harry Rosen | Zulu Alpha Kilo |
| Hilton on the Green | Hilton | FUSE Create |
| I-Kijiji-A Catalogue | Kijiji | BBDO |
| IKEA Swearnitures | IKEA | Rethink |
| IKEA Window Shopping | IKEA | Rethink |
| Imagination Included | Toys’R’Us | Broken Heart Love Affair |
| Immortal | Royal Ontario Museum | Broken Heart Love Affair |
| Jars | Nescafé | Courage |
| Jaya Ballard Obituary | Wizards of the Coast | Publicis |
| Jeep Code | Jeep | Publicis |
| Keep It Cheesy | Lactalis | Broken Heart Love Affair |
| Keep The Grey | Unilever | Edelman |
| Ketchup A.I | Kraft Heinz | Rethink |
| Left Handed Mango Chutney | Zulu Alpha Kilo | Zulu Alpha Kilo |
| Letters Home | HomeEquity Bank, Royal Canadian Legion | Zulu Alpha Kilo |
| Manhole Messages | Canadian Tire | Leo Burnett |
| Metaverse Homes for Heroes | HomeEquity Bank | Zulu Alpha Kilo |
| Missing Matoaka | Muskrat Magazine | BBDO |
| Monster Mayhem | theVanity | theVanity |
| Montreal McMoves | McDonald’s | Cossette |
| NXT LVL | BMO | FCB |
| Open Letter to Chickens | UPSIDE Foods | Rethink |
| Organ DonerNorth | DonerNorth | DonerNorth |
| Pay with Change | Sports Illustrated Swimsuit | Edelman |
| Pizza Pie Charts | Pizza Pizza | Zulu Alpha Kilo |
| Plastic Collecting Billboard | Corona | Anomaly |
| Rainbow Deposits | Bank of Montreal | FCB |
| Somewhere, Anywhere | Booking.com | Zulu Alpha Kilo |
| Sounds of Softness | Kruger Products / Cashmere UltraLuxe | Broken Heart Love Affair |
| Spaghetti Western | New Look | LG2 |
| Sun Dial Billboard | Corona | Anomaly |
| The Ford Production | Ford | BBDO |
| The Meatloaf | IGA (Sobeys) | Sid Lee |
| The Unburnable Book | Penguin Random House | Rethink |
| Train Spotting | Metrolinx | Rethink |
| Unbeatable Sponsorship | Maxi | LG2 |
| Vintage Drip | Kraft Heinz | Rethink |
