Ogilvy Health Canada president gets a promotion
Continuing in her role as president of Ogilvy Health Canada, Nadine Lafond has also taken on a new role as client engagement officer, North America.
She will report directly to Kim Johnson, Global CEO of Ogilvy Health.
Lafond will work closely with the agency’s account service group to drive impactful solutions for its clients.
With more than two decades working across the entire health spectrum, Lafond has a proven track record working in large companies as well as start-ups. During her tenure at Ogilvy Health in Canada, the agency reports it “experienced exponential growth, expanding its client base through organic and new business initiatives.”
YPR teams up with C2MTL
PR shop YPR is collaborating with Quebec-based business conference C2MTL, responsible for the public relations strategy and implementation for the event, which is returning from May 21 to 23, 2024.
The creative conference will take place this year at the Grand Quai du Port de Montréal and will offer three days on strategic themes, namely Experiential & Immersive, Sustainability & Innovation, and AI & Commerce.
“Collaborating with C2 enables us to challenge the public to think differently and act boldly on important topics while generating unique business opportunities worldwide,” says Yanik Deschênes, president of YPR.
Media Profile PR AOR for SHARE
Media Profile, Canada’s largest employee-owned communications firm, has added the Shareholder Association for Research and Education (SHARE) to its client roster.
SHARE is is a Canadian non-profit organization that makes a global impact by working with institutional investors to implement responsible strategies and harness their influence to create positive social and environmental change.
“SHARE’s work aligns with Media Profile’s own values as an agency that takes great pride in the contributions of our clients and we are both proud Living Wage Employers,” says Alison King, Media Profile’s president.
The account builds on Media Profile’s roster of non-profit clients, including Daily Bread Food Bank, Slaight Family Foundation and John Howard Society of Toronto.