Wasserman names Alan Palmer as new EVP
Alan Palmer will lead Wasserman’s global creative and content division as executive vice president, based out of New York City.
Palmer most recently worked as senior vice president of Wasserman Canada. He began his Wasserman career in March 2017 as the shop’s vice president of growth and development.
Palmer is also a partner at knowmatter, based in New York and Toronto.
He is a former partner and executive producer with Free Agency Content Studio, working on such brands as Canon, Red Bull Media House, Vitaminwater, and MTV Canada. Palmer also served seven years as senior director – strategy & client development at Mosaic in Toronto.
Ontario’s biggest credit union names new VP
Daria Hill has joined Meridian Credit Union as its VP of corporate communications.
Hill recently worked as vice president of marketing and communications for Interac, a position she began in July 2022 and where she helped support Interac’s holiday shopper campaign.
Hill also served as Interac’s director of corporate communications.
Prior to joining the payment processor, she worked in branch banking communications for TD Canada Trust, Corporate and Public Affairs.
Category Communications staffs up
Category Communications, the newly launched boutique PR shop founded by two ex-Talk Shop VPs, has added Samantha Berdini and Rachel Dillane Seebeck to the ranks.
Berdini, Category’s newly minted senior account manager, is a nearly seven-year veteran of Global News, most recently holding the title of assignment editor. Dillane Seebeck, Category’s senior account executive, comes to the shop from NKPR, where she was an account executive.
