The Beer Store teams up with A+D
The Beer Store has named Arrivals + Departures its AOR after a formal agency search to help the business attract a new wave of beer buyers and to grow market share.
“From our first conversations, we were impressed with The Beer Store team’s strategic focus, operational ambition and understanding of the role that creativity will need to play with beer drinkers in Ontario,” says Zeeshan Hussain, VP, Business Director at Arrivals + Departures.
Arrivals + Departures has already started working with The Beer Store to optimize the brand’s strategic positioning and communications planning, and to develop a new creative platform that will run across omni-channel media in Ontario later this year, including key retail seasons.
The shop will not be upstaffing, and promises new work in summer 2024. King Ursa was the previous account holder.
Nine Point Agency names five new clients
Vancouver national PR and creative agency Nine Point has added several new clients throughout March and April, including Arthritis Society Canada.
Nine Point will support the non-profit’s Fire Ball Gala in Vancouver in May, as well as provide ongoing media relations support in western provinces.
The agency also won the remit for Fraser Valley’s Guildford Town Centre, covering media and influencer relations, as well as ongoing social media management support. Nine Point’s other agency wins include media and influencer relations for the skincare brand Koa; creative services, PR and marketing for RTD Lolo; and social media support for Vancouver’s Interior Design Show.
