Strategy woke up this morning with a facelift, just in time for its 35th birthday.

Today the editorial brand is unveiling a simpler, cleaner, fresher look that spans both newsletter and website. And it comes as the publication marks 420 months of reporting on the “bold vision, brand new ideas” of Canada’s national marketing community.

You’ll notice a few changes, other than a more crisp site and email news blast. The website is now sectioned to give readers more direct access to the types of content they’re looking for – from C-Suite (investigative articles featuring the top CMOs and CEOs of the business world) and Connected Commerce (all things digital retail and shopper marketing-focused), to the larger features we publish in our Winter, Fall and Summer issues.

But while Strategy‘s appearance has changed for the better, our editorial coverage remains the same. Our editors and journalists will continue to provide comprehensive daily news that informs and connects the industry. That’s in addition to our in-depth, thoroughly researched articles, exclusive interviews and industry insights, diving even deeper into the trends and challenges of the marketing and advertising sphere.

Also timed with Strategy‘s 35th anniversary, our editorial team will be diving into the archives to bring you a tribute series in the coming weeks.

So, dear readers, what do you think? We’d love your thoughts. Ping us at jhorn@brunico com for any feedback, questions, or general flattery. In the meantime, happy perusing!