New Establishment 2025 nomination deadline extended

The deadline for The New Establishment 2025 nominations has been extended to November 29 to give brand, media and agency nominators more time to weigh in.

This program recognizes exceptional junior- and mid-level professionals in the Canadian communications industry who are going above and beyond their job descriptions.

If you’re rubbing elbows with someone in your workplace – or even outside of your team – who is pioneering new initiatives to better serve clients or push boundaries to deliver top-tier ideas, we want to hear about them. (If that description fits you, we’re totally fine if you want to nominate yourself too.)

There’s no age limit or position requirements for nominations. Be prepared to tell us how your nominee has made an impact and be able to include clearly defined accomplishments they have made by way of campaign results, new business practices, innovative models, etc. We need specifics when you’re claiming someone is punching above their weight class.

The previous deadline for nominations was November 18. Following the submission period, the nominees will be reviewed by our editorial team.

One winner from each category will be selected and announced at the 2025 AToMiC Awards, and be featured online at strategyonline.ca and in strategy‘s print issue.

Ready to nominate? Submit today.

Read more about some of our previous winners:

Agency: Emma Ruthnum builds diversity from the ground up

Brand: Fatma Othman leads with authenticity

Media: Sydney Kirkland makes business and sustainability her top priorities