Klick Health buys Peregrine Market Access
Toronto’s Klick Health has acquired Peregrine Market Access, a consulting, communications and commercialization partner for the life sciences industry based out of New York State.
The acquisition strengthens Klick Health’s position and ongoing investment in the increasingly important value, access, and reimbursement segments within life sciences commercialization, the agency says. According to a press release announcing the buy, Peregrine builds on Klick’s market access execution capabilities with its access strategy, value communications and payer insights offerings.
“Peregrine is a remarkable business with a sterling reputation and deep, trusted client relationships, making them the perfect accelerant to our growing market access business,” says Leerom Segal, Klick Health co-founder and chairman.
Holly Henry, Klick’s chief medical officer, added: “Together, we are uniting the best medical and market access teams in North America, and bringing the number of PhD/advanced degree professionals within our medical and access functions alone to around 250 in the Klick Mediverse. We are committed to providing pharmaceutical and biotech clients with an unparalleled level of scientific, medical and analytics expertise.”
Established in 1997, Klick Health (including Klick Katalyst and btwelve) has offices in Toronto, New York, Philadelphia, London, São Paulo, and Singapore. It is part of the Klick Group of companies.
Daughter rolls out new strategic offering
Calgary and Toronto-based Daughter Creative is launching a new strategy-focused division.
Jill Dewes, Daughter’s partner and chief growth officer, tells strategy that the shop will offer a more fulsome in-house offering, including deep discovery, interviews and qualitative work and formalized deep brand strategy. “This has helped us take on more complex work as our clients invest in brand work that aligns with business strategy,” she says.
The new arm will be led by partner and chief strategy officer, Claudia Aguirre (pictured). Aguirre’s career spans decades and includes senior roles in the Latin America and Caribbean markets at VML and Leo, where she served as regional VP of strategy. She has worked on a brand roster that includes Procter & Gamble, Disney, Kellogg, American Express, Ford Motor Company, Cadbury, Coca-Cola and Visa.
She has spent the past 17 years in Canada, working with a diverse portfolio of brands. With Daughter, she has worked on an extensive client list, including Bow Valley College, Hopewell, Connect First Credit Union, Servus Credit Union and Transalta.
