Level5 promotes Jordan Shapiro to managing partner

Level5 Strategy has promoted Jordan Shapiro to the role of managing partner. Previously, Shapiro served as principal with the consultancy.

Brand-side, Shapiro was a VP of data and analytics and VP of customer experience with Rogers. Before that, with Sensei Labs, he was senior director of customer delivery.

“He has proven himself to be an integral member of our leadership team,” says Michael Carter, managing partner and president at Level5 Strategy. “His commitment to his colleagues, our clients and the evolution of L5 has been invaluable in driving our continued success in the industry and reinforces my excitement for what the future holds.”

Salt XC adds a creative director

Daniell Bennett has joined Salt XC as creative director.

Bennett previously held CD and ACD positions with DonerNorth and Publicis. He was also associate creative director at Arrivals + Departures.

Bennett’s campaign work includes Juicy Fruit, Staedtler and Skip.