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Agency Moves: Weber Shandwick makes senior leadership announcement

By Christopher Lombardo
March 26, 2025

Former Group SJR VP joins Weber Shandwick in senior role

has joined Weber Shandwick as the agency’s VP of earned media strategy.

Totesau’s move comes after spending more than 3½ years at Group SJR where she was most recently the strategic communication firm’s VP of communications and content.

Totesau also has experience in group account director roles with Community Agency and DDB Canada and performed director duties at GCI Canada. She also served as senior account director with Zeno Group.

LG2 makes director promotion

Krista Findlay is the new business director of communications at LG2. Findlay’s current tenure at the Toronto-based agency spans more than six years dating back to when she joined LG2 as an account director in January 2019.

Throughout her marketing career, Findlay has held account director roles with LG2 and Taxi and worked as an account co-ordinator with Boom.

She has contributed to campaigns for Rethink Breast Cancer and the Ontario Cannabis Store and has worked as a brand-side marketing co-ordinator for Canadian Tire.

FCB adds an ACD

is starting a new position as associate creative director at FCB Canada. She was most recently a senior art director with Leo and prior to that an art director for Rethink.

Her work includes campaigns for Honda, Interval House, Spotify and Upper Canada Mall.

Thinkingbox names executive producer

Rae Leveridge is starting a new position as executive producer at Thinkingbox, based in Vancouver. She was most recently a senior digital producer at the Vancouver-based agency.

Before joining, she served for more than three years as project manager, delivery at Cossette’s Vancouver office where her client roster included McDonald’s Canada, Ronald McDonald House BC and Yukon, Travel Yukon, and the Canadian Wildlife Federation.