2025 Strategy Awards come into focus with jury announcement

The 2025 Strategy Awards are taking shape with the announcement of our list of jurors who will be in charge of selecting the year’s most-outstanding insight and planning work.

AJ Jones, chief strategy officer at McCann World Group, and Bob Park, chief brand officer at General Electric, have accepted leaderships roles as co-chairs on a jury that brings together 14 agency-side strategy leaders, marketers and creatives.

The group of experts will be assisted by a to-be-named shortlist jury in assessing the year’s top branding concepts and executions. The process will culminate with a gala event to crown the winners this fall in Toronto.

Our April 17  late deadline for 2025 Strategy Awards nominations is fast approaching so for category info, eligibility requirements and more, visit the Strategy Awards website to make your voice heard.

2025 Co-Chairs

AJ Jones, chief strategy officer, McCann

Bob Park, chief brand officer, GE

2025 Main Jury

Sabrina Babooram, partner and head of strategy, Academy

Shelley Brown, chief strategy officer, FCB

Caroline Burke, country leader, P&G Beauty

D’Arcy Finley, VP brand and marketing, Maple Leaf Foods

Julian Franklin, principal at  Franklin Management Group

Brett Huttman, VP of marketing, communication and strategy, Purolator

Tom Kenny, chief strategy officer, Courage

Nicole Murray, VP of marketing, Kruger Products

Nithya Ramachandran, president and chief strategy officer, T1

Maxine Thomas, chief strategy officer, Zulu Alpha Kilo

Sophie-Annick Vallee, partner chief strategy officer, LG2

Alan Wen vice-president of marketing, TD