Pictured from left to right: Evan Solomon, Canada’s Minister of Artificial Intelligence and Digital Innovation, Sabaa Quao, president at PlusCo Venture Studio and Joshua Dorsey, founder and CEO of Hivelighter, at the  Scale AI office last month.

Cossette announced last week it has secured funding from Scale AI for its AI-Powered Knowledge Leadership platform, developed in collaboration with Hivelighter. The initiative is led by PlusCo Venture Studio, Cossette’s innovation arm that designs AI and fintech-enabled solutions. The project was selected as part of the most recent round of funding from Scale AI, which supports initiatives led by companies in Quebec adopting AI technologies.

By integrating Hivelighter’s AI reader into its R&D processes, Cossette says it will be able to automate key research and insight generation tasks, personalize RFP responses based on historical data and user profiles and centralize knowledge across the organization, while maintaining human intelligence, creativity and ethical innovation.

Sabaa Quao, president at PlusCo Venture Studio, said in a news release that the project addresses a key challenge for creative organizations: converting dispersed data into high-value intelligence.

“Cossette has built decades of creative and institutional intelligence,” Quao says. “Together with Hivelighter, we’ve created a solution that merges this deep knowledge with real-time insight, quickly and with purpose. AI provides context and clarity, but creativity relies on interpretation, intuition and experience. When knowledge is timely and precise, it’s valuable; when it’s tailored to our teams and clients, it’s transformative.”

To support creative thinking in a faster, more context-rich environment, the platform is designed to place human judgment, artistic integrity and strategic thinking at its core, Quao says, adding that, in keeping with Hivelighter’s ethical standards, it prioritizes transparency, user agency and the thoughtful integration of human and artificial intelligence.

“Generic AI tools are flattening the playing field,” says Joshua Dorsey, founder and CEO of Hivelighter. “With Cossette, we’re building personalized AI that leverages insight and expertise to maximize competitive advantage, especially for creative teams. Our platform is outperforming frontier models at personalized research and optimization, and we’re proud to be leading the way in supercharging human insight, not replacing it.”

Initially developed for Cossette’s business development and strategy teams, the platform will be used for the agency’s clients in sectors such as finance, retail and tourism that each face similar challenges in managing complexity and turning information into action.