PepsiCo Foods Canada
Company Info
The Work
Quaker brings its Breakfast Bar to N.W.T. in support of community
Crispy Minis finds space for Schitt’s Creek star
Quaker shows up for runners in Toronto Half Marathon
PepsiCo Foods Canada to debut its first Canadian-made Super Bowl ads
In the News
-
Jess Spaulding steps down as PepsiCo Canada CMO to take new role in U.S.
Jess Spaulding announced Monday that her time as CMO of PepsiCo Canada has come to an end. Spaulding, who took on ...
-
Subway, Doritos offer ‘best of both brands’ with nacho experiment
Subway and PepsiCo are collaborating in an attempt to prove nachos are more than a shareable bar snack. The new collaboration ...
-
Marketers on the Move: Hershey, PepsiCo, Reckitt make senior changes
Hershey Canada names senior director of marketing Paloma Bentes is starting a new position as senior director, head of marketing Canada ...
-
Marketers on the Move: Labatt promotes senior marketer
Plus, moves at Bimbo, Le Creuset, World Vision and PepsiCo Foods.
-
PepsiCo Foods rings in Leap Year with Havoc launch
To introduce the new brand, PepsiCo staged a 15-foot monolith that appeared without explanation on Nowhere Island in Ontario.
-
MOY 23: Jess Spaulding roots PepsiCo brands in culture
The CMO has infused emotion and purpose into the CPG's flagship brands.
-
What keeps Christine Kalvenes up at night?
The SVP global head of innovation and marketing at McCain Foods Canada has climate change top-of-mind.
-
Pascal Siakam gets all dressed in Ruffles gear
PepsicCo Foods' 'Cut Different' is an LTO team up with the Toronto Raptor star.
-
How Cheetos gets the right cheesy tone
PepsiCo Foods CMO Jess Spauling dives into 75 years of the brand's determined cultural relevancy.
-
In Brief: Shopper agency GreenFresh has a new VP
Also, Bob appoints a new director of experiential ideation.
-
Ruffles and KFC aim for hype with limited-time pairing
The two legacy brands are looking to surprise consumers with a snack team up.
-
Meet the 2022 Canadian Young Lions
This year's Gold winners have received a trip to Cannes Lions and will compete in the global competition.
-
Lay’s is bringing joy to Chinese Canadian shoppers
The PepsiCo snack brand has a pair of new, permanent SKUs meant to remind consumers of the look and taste of chips from China.
-
Crispy Minis breaks up the day
Driven by insights around its taste, the PepsiCo brand turns to experiential to drive trial.
-
Doritos Ketchup is the new rose
The brand is hoping people will fall in love with its chip bouquet this Valentine's Day.
-
Next Big Things: Data will drive a better experience
The sharing economy is ripe for brands to get a slice, plus the big opportunity with personal data exchanges.
-
Up to the Minute: Match’s new president
Plus: a new tech-focused PR agency, a business boom for Stephen Thomas and more news you might have missed.
