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CauseConnect: A place to give (and get) help

Strategy’s regularly updated directory aims to connect those looking to do good with orgs in need of support.

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HelpHub: A guide on how to deal

Strategy’s resource centre for career, financial and mental health support has been updated with interns looking for work and resources to build your brand post-COVID.

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Industry talent rebounds

Hard economic times have led seasoned and new marketers to explore their options. What skills will help them find a footing in today’s crisis and beyond?

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Marketers’ remits expected to grow even more complex

Canada’s senior marketers expect duties to increase in data ethics and analytics, among other areas, finds a global survey.

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Virtual Roundtable: Fashion retailers emerge from hibernation

Leaders at Hudson’s Bay, Indochino, CF and GroupM discuss their reopening strategies.

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We can do better

A message of solidarity from strategy and Media in Canada.

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Ogilvy launches new consulting division

Led by managing director Kevin Sutherland, the offering will focus on using behavioural science to help guide transformation.

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How brands show what actually matters to them

When comparing it to how they reacted to the pandemic, brands’ response to racism and police violence can be very telling.

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Reitmans to close Thyme Maternity and Addition Elle

The company plans to permanently shutter 131 stores as it looks to optimize its retail footprint following creditor protection.

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The new retail environment

Consumers have built increasingly complex shopping experiences for themselves, from what they buy to how they buy it.

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Greg Hahn launches agency with No Fixed Address

The former BBDO CCO opens Mischief, which is the second time this year NFA has extended its platform outside of Toronto.

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Consumerism, climate and coronavirus

Editor Jennifer Horn on the fundamental consumer shifts that are only just beginning.

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Which shopping habits are here to stay?

Mindshare’s survey also shows consumers aren’t as eager for major shopping events like back-to-school and Black Friday.

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The Shoe Company and DSW try on a new retail approach

To draw customers back to a highly tactile environment, the retailers have revamped stores and embraced new digital habits.

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Volkswagen pledges to put people first

Looking to recover from dealership closures, the automaker positions flexible financing plans as a way to help people get back to their communities.

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Lowe’s makes DIY a way to (safely) get out of the house

New campaigns for Rona and Reno-Depot go after targets with different experience levels, but an equal desire to be outside.