Daniel Calabretta

Contact Daniel by sending an email to dcalabretta@brunico.com

Articles by Daniel Calabretta
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NWT Tourism brings the territory closer to the city

VR-equipped cars aim to give urban audiences a taste of what the region has to offer travelers.

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Thinkingbox acquires Welikesmall

The Canadian interactive studio increases its U.S. presence, as well as its creative and digital offering.

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Kia makes the connection to life’s little surprises

The automaker’s new campaign aims to bring the “joyfulness” associated with its cars to life in a more emotional way.

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CMA makes changes to its privacy compliance guide

The guide includes new best practices for the collection and protection of consumer data, as well as PIPEDA compliance.

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Revolution Strategy staff transitions to M5

The agency expands into Saint John by taking over the agency’s office, which had previously been acquired by Civilized.

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Subaru makes people as safe as its cars

The automaker continues to take an off-beat approach to build awareness and a deeper connection around features and benefits.

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Labatt acquires maker of Nutrl

The brewer extends its RTD portfolio with one of the early players in the growing category.

Phone signal from a person on a London bridge.

Distributel selects Doug & Partners as AOR

The telco taps the Toronto agency to help build its brand and relationships with customers.

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Beattie Tartan launches dedicated Amazon division

The agency looks to tap into high purchase intent on the platform through search and content.

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Non-profit shows consent should be standard, not celebrated

Fondation Jasmin Roy Sophie Desmaris aims to show youth that they shouldn’t need praise to do the right thing.

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Quebec City Tourism picks Lg2 as agency partner

The agency has been tasked with promoting the city as a tourist destination in work reaching global and domestic markets.

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TekSavvy rallies support for lower internet prices

The “Pay Less To Connect” campaign aims to get Canadians to support a CRTC decision and oppose a petition from larger telcos.

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McDonald’s restarts debate about the Big Mac Bacon

The QSR aims for a sense of “co-ownership” for its most iconic product with characters that have become faces of the brand.

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RBC picks up the pace of ‘Training Ground’

The bank’s annual effort to find the next generation of Olympians ramps up ahead of this year’s summer games.

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Sonnet sticks to comparing the old with the new

This year’s edition of a hockey-centric campaign maintains focus on how the game and insurance industry have evolved.