Daniel Calabretta

Contact Daniel by sending an email to dcalabretta@brunico.com

Articles by Daniel Calabretta
thompsonchicago

Bleublancrouge wins global Thompson Hotels account

The agency, alongside others in the Humanise Collective, also won work for One Homecare Solutions in the U.S.

Genesis

Genesis taps influencers to spotlight at-home service

The auto brand enlists Nav and Tia Bhatia as it continues its push to be a “progressive” disruptor in the luxury category.

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The Garden grows with five account wins

Three of the five new clients have tapped the Toronto shop for brand strategy and visual identity work.

RBC

How RBC is pushing for more inclusivity

Even though the bank is ranked the third-most diverse company in the world, it’s still not good enough, says senior director Gopal Bansal.

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Goop sets up shop at Sephora in Canada

The partnership will allow Canadians outside of Toronto to shop the beauty brand in person for the first time.

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Nature’s Way finds the truth about Omega-3s

The supplement brand’s custom displays and lie detector tests enforces a “transparent” brand positioning in 250 specialty stores.

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Fuse adds to experiential, creative leadership

A hire and a promotion reflect how the agency’s experiential and creative output will develop in 2020.

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What lessons can be learned from this year’s Super Bowl?

With simsub back in effect, Peter Ignazi, global CCO at Cossette, notes how Canadian advertisers should evolve their strategies.

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NWT Tourism brings the territory closer to the city

VR-equipped cars aim to give urban audiences a taste of what the region has to offer travelers.

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Thinkingbox acquires Welikesmall

The Canadian interactive studio increases its U.S. presence, as well as its creative and digital offering.

kia

Kia makes the connection to life’s little surprises

The automaker’s new campaign aims to bring the “joyfulness” associated with its cars to life in a more emotional way.

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CMA makes changes to its privacy compliance guide

The guide includes new best practices for the collection and protection of consumer data, as well as PIPEDA compliance.

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Revolution Strategy staff transitions to M5

The agency expands into Saint John by taking over the agency’s office, which had previously been acquired by Civilized.

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Subaru makes people as safe as its cars

The automaker continues to take an off-beat approach to build awareness and a deeper connection around features and benefits.

Beverage alcohol

Labatt acquires maker of Nutrl

The brewer extends its RTD portfolio with one of the early players in the growing category.