Justin Crann

Contact Justin by sending an email to jcrann@brunico.com

Articles by Justin Crann
Rosen

How Harry Rosen is expanding into men’s grooming

A temporary name change to “Hairy Rosen” kicked off a content-led strategy to pursue another growth opportunity in the style realm.

zulunewhires

Zulu adds four as it wins new business

An ongoing “re-engineering” and a new global client result in additions to the agency’s creative and client service teams.

tiktokcan

Brand experience agency Akcelo comes to Vancouver

The Australian shop’s new office will lead North American work with clients like TikTok and the Tribeca Film Festival.

alisteradams

Publicis to relaunch Razorfish in Canada

Led by Alister Adams, the digital marketing transformation agency will fill a critical gap in the network’s existing service offering.

Meridian Credit Union-Meridian launches brand campaign to help C

Meridian challenges big banks with big questions

A new campaign moves away from product-focused marketing and towards presenting the credit union as a holistic financial partner.

Organic Lineup

Mill Street put its organic process front-and-centre in rebranding

The new look also unifies the visuals of the brewer’s core brands to communicate their premium status.

mosaic promos

Mosaic restructures to work across borders

Already integrating its offering across disciplines, the agency is now doing the same geographically with a series of promotion to help create flexible teams between four offices.

BestBuy

Best Buy brings staff expertise back to its marketing

The pandemic has kept the retailer from showing off “Blue Shirts” in its ads, but a new chat platform is letting it once again show their importance in the omnichannel journey.

jennifers_strategy

Fierce Mama founders find hope in tough times

Despite this year’s chaos, the community of working moms formed around the project see long-term change on the horizon.

jbudd-headshot

Citizen Relations appoints first CCO

Josh Budd will join the agency’s leadership team with aims of driving more creativity across the Citizen network.

Vitamix

Vitamix is blending some vibrancy into its marketing

Colourful scenes and macro food photography are meant to give the brand a more fun place in the kitchen.

marchand

The next steps for BlueFocus’ international agencies

CEO Brett Marchand has plans to build a centralized data team and expand offerings in Europe, Asia and the U.S.

Zak Mroueh_1

Zulu Alpha Kilo founder launches scholarship for BIPOC

Zak Mroueh aspires to open doors for 20 BIPOC students to break into advertising.

TogetherAgain_Social_Launch_TW

Labatt rallies against vaccine hesitancy

The brewer sees itself as a leader that can rally corporate Canada to help push back against public uncertainty.

kijiji

BBDO Canada named AOR for Kijiji

The agency will help the leading brand in classifieds with its “ambitious” plans for continued growth.