Justin Crann

Contact Justin by sending an email to jcrann@brunico.com

Articles by Justin Crann
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Canopy Growth acquires Ace Valley

The company hopes to extend the brand’s success with young consumers in Ontario to other markets and new product categories.

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Mint hires new strategy leader amid larger shift

Kelly Deuster joins one year into the Toronto indie’s pivot towards a more holistic creative offering.

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Staples leans into ‘working-from-anywhere’

From the C-Suite newsletter: Anticipating a rush to remote work, the retailer reimagines its “working and learning” platform.

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Bud Light quarantines its seltzer mascot

Labatt follows proper safety regulations to bring “Seltzy” over the border and build hype in a competitive category.

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Zulu promotes eight as part of ‘reengineering’

New leadership roles in creative, strategy, digital and production are part of an internal plan for the next decade.

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Molson and Wiser’s raise one to their ‘common bond’

The beer and whisky brands collaborate on a lager that aims to earn the benefits of innovation by tapping into their respective legacies.

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Jam3 merges with S4 Capital’s MediaMonks

The agencies’ leadership and Sir Martin Sorrell explain how bringing the digital production shops together fits with S4′s consolidated, unitary structure.

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Athletics Canada rebrands to inspire all of its athletes

A new look aims to bring a youthful and edgy feel that a big group of multidisciplinary competitors can feel proud about.

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Media One expands its focus along with new business

With new clients including Genesis, the agency aims to build a global content offering, served out of a new Toronto headquarters.

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Why CDSS’s new campaign is based on studying exercise

FCB’s latest effort to help people understand Down syndrome aims to recruit participants and disprove a myth.

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Weber Shandwick adds new senior leader

The agency has recruited Becca Young to oversee its strategy and creative teams.

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BBDO Canada hires Max Geraldo as new CCO

Grey Brazil’s CCO and co-president will bring international experience to the agency’s creative leadership.

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Little Caesars wants naming rights for your living room

Without an in-arena experience, the pizza company is activating its sponsorship in peoples’ homes instead.

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Cossette eyes the future with a move into WeWork

The agency is relocating in Montreal as part of a pilot project intended to provide greater flexibility to itself and its employees.

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Bensimon Byrne establishes new leadership for its agencies

Under the Tadiem parent company, a new CEO and executive team have been named to lead the future of its three agencies.