Jennifer Horn

Contact Jennifer by sending an email to

Articles by Jennifer Horn
Top Campaigns

Creative Report Card 2022: Behind every great idea is a great backstory

In their own words, Canada’s top creatives share what went into campaigns that won big.


Creative Report Card 2022: Dove broadens its expression of ‘Real Beauty’

How this year’s top brand adapted its core mission to a new reality.

Screen Shot 2022-03-30 at 9.57.37 AM

ICYMI: Watch the virtual AToMiC Awards show

If you didn’t catch it live, you can see what the jurors had to say about the Gold and Grand Prix-winning work right here.

GP Atomic

Zulu Alpha Kilo and Rethink each take home a 2022 AToMiC Grand Prix

A total of 38 campaigns were awarded, of which 15 were Gold medalists.

Screen Shot 2022-03-24 at 9.03.42 AM

The 2022 Creative Report Card rankings have been released

Canada’s top brands, agencies, CCOs, CDs, ADs, CWs, designers and planners, all in one place.


Meet the 2022 Strategy Awards co-chairs and live jury

The competition kicks off with four new categories and an April 11 early-bird deadline.

Screen Shot 2022-03-24 at 9.03.42 AM

Who made the 2022 Creative Report Card’s Top 10 lists?

The company and individual shortlists are in, with the full rankings set to be announced on Monday.


What work made the 2022 AToMiC Awards shortlist?

By this time next week, the winners will have been revealed during a virtual show featuring special guests.

Arterra Wines Canada- Inc--Arterra Wines Canada taps consumer tr

Arterra recruits new leader from the publishing biz

Plus, Northern Reflections is looking to establish its position with several new hires.

Corner Office Shifts

Corner Office Shifts: Miele hires former L’Oreal marketer

Plus, Fresh City moves its CMO into newly created CTO role, and OK Tire gets a new president and CEO.

Jennifer Horn_headshot

Editor’s Note: The marketer of the future is already here

The “CMO 3.0″ is taking on more responsibilities as they lead transformational change for their brands.

Screen Shot 2022-02-07 at 2.28.55 PM

ICYMI: Strategy Magazine’s Marketers of the Year

Mandates for brand leaders at Sobeys, Arterra, BMO, SAAQ and Canadian Tire continue to grow fast and vast.

Patrice Letendre Portrait 2020 IMG_0394 (002)

SAAQ’s Patrice Letendre goes for cutting edge creativity

Playing the long game, the Marketer of the Year uses shock and humour to make Quebec roads safer.


Sandra Sanderson flips the script at Sobeys

How the Marketer of the Year led sweeping changes across grocery banners and marketing teams coast to coast.


The 71 creatives behind the Marketing Awards shortlists

The jury panels will determine the work that merits medal contention.