Jennifer Horn

Contact Jennifer by sending an email to jhorn@brunico.com

Articles by Jennifer Horn
PizzaDelight

Pizza Delight disrupts at-home dining

The Canadian restaurant repositions itself with a TV spot that attempts to speak to families in the Maritimes.

Allegra

Allegra finds a point of differentiation

The brand is changing creative gears with a new campaign that focuses on what allergy sufferers could miss out on.

bostonpizza

Boston Pizza goes boneless

The restaurant is looking to build on last year’s success in wing sales, with a new campaign and fictional character.

well.ca

Well.ca shops with commuters

Taking cues from Tesco in Korea, the online store has put up virtual shopping walls in downtown Toronto targeted at moms in the city.

Taxipothole2

Taxi takes a stand against potholes

The agency’s Montreal office has created an iPhone app that acts as a warning system for drivers.

Tropicana

Tropicana introduces its orange growers

The PepsiCo brand has launched a TV and print campaign that peeks behind the groves to reveal the talent behind its goods.

molsoncoors

Molson Coors remembers 92 years of the Stanley Cup

The brewing co has placed NHL commemorative cards inside the packaging of three of its brands and supported the initiative with TV and a Facebook app.

CFF

Canadian Film Festival goes big and comes home

The fest is back after a three-year hiatus, with a bigger marketing plan that includes TV spots, print and online ads.

Nestea

Nestea challenges students to become an intern

The beverage brand is testing Canadian students’ marketing skills for the chance to work with Coca-Cola.

doritos

Doritos is spreading the madness

The PepsiCo brand is using its recent Super Bowl spot to drive Canadians to participate in its “Mad for Doritos” challenge.

BellQuebec

Bell puts Quebec City first for Fibe

The telco played into the rivalry between cities to promote its Fibe internet service in the region.

johnfrieda

John Frieda goes 3D for its new hair colour

The hair care brand promotes its new product line by encasing models inside a glass booth.

KFCdoubledown

KFC brings back the Double Down

The bunless sandwich is back with a TV and Facebook campaign that encourages men to “Make Time for Man Time.”

Dentyne

Dentyne showcases the elements of attraction

The Kraft-owned brand has launched a TV and OOH campaign to support a conversation it started last month through social media.

autotrader.ca_-300x168

Autotrader.ca launches a refreshing campaign

The used car site speaks to a younger audience to change consumer perception of the brand.