Jennifer Horn

Contact Jennifer by sending an email to jhorn@brunico.com

Articles by Jennifer Horn
PrairieMilk

The Verdict: Prairie Milk gets it going

The Prairie Milk Marketing Partnership shakes up its strategy with an online contest designed to get kids motivated.

KFC

International: KFC gets together with its fans

The Australian arm of the QSR launches a border-crossing contest to bring Facebook friends together.

CanadianPacific

Canadian Pacific launches a new brand platform

The railway brand launched its first campaign in 20 years during the 2012 IIHF World Juniors tournament.

Toyota-Scion-iQ-300x194

Toyota’s Scion iQ goes to the big screen

The world’s smallest car is promoted in a big way at Cineplex Entertainment theatres with film trivia and a contest.

Nissan

AToMiC: Nissan puts out a casting call for innovative thinkers

The car brand launches an interactive campaign that has Canadians creating its next TV commercial.

LCBO

LCBO brings back the elephant

The anti-drinking and driving campaign expands its digital components with an online pledge for the holiday season.

Parlotones

Marketing a band 101

The people behind South African indie band The Parlotones talk about working with KFC, Volkswagen and even a winemaker.

staples

Staples makes rehearsing for a gift easy

To get consumers into its stores this holiday season, the retailer launches a TV campaign focused on its tech offerings.

Milk

Milk ‘really keeps kids going’

The Dairy Farmers of Canada has launched a multi-platform campaign for its 25-year-old program that supplies milk to schools.

WhiteSpot

White Spot shifts its creative

The BC-based QSR switches focus from its kitchen to the front of the house for a new TV campaign.

virginwhateverittakes

Virgin Mobile does whatever it takes

The company creates a campaign that invites people to do outrageous stunts to raise money for homeless youth.

Citroenrace

AToMiC: Citroen races through the Twitter-sphere

The car brand launches a unique campaign that allows social media users to navigate a car across the Netherlands.

Reebok

Reebok Hockey casts its own players

The sports equipment and apparel brand powers its products in a new slapshot campaign.

McDonaldsCoffee

McDonald’s ups the coffee ante

The QSR launches its biggest campaign yet to introduce the new espresso-based products to Canada.

Bissell

Bissell cleans up your secret mess

The vacuum cleaner brand launches a holiday contest that has consumers revealing their carpet and furniture mishaps.