Josh Kolm
Metrolinx likens ongoing work to an ‘awkward phase’
The transit operator acknowledges the frustrations its projects have caused, but shows them as a step towards progress.
Mondelez acquires majority stake in Two-Bite brownie owner Give & Go
The CPG co’s strategy to move into growing categories brings it to the bakery section.
Wonder Bread launches non-GMO products with candid creative
The brand taps into the honesty of kids to talk about its new certification and spur growth in the bread category.
KFC is piloting Google’s food ordering service in Canada
The QSR expands its ordering options, part of a plan to have online sales exceed in-person orders by 2022.
Judges announced for 2020 Young Lions competitions
As the entry deadline approaches tonight, meet the experts evaluating this year’s entries and sending the winners to Cannes.
Swoop hires new head of commercial
Bert van der Stege will oversee several areas, including marketing, to drive growth and revenue at the ultra low-cost carrier.
Competition Bureau to increase enforcement of ‘deceptive’ online ads
The law enforcement agency wants to improve Canadian trust in the online marketplace.
Martin Sansregret retires from Tam-Tam\TBWA
The Montreal agency announces a new leadership team as its long-time president transitions out.
Clearly expands AR offering
The digital-first eyewear brand provides new options to help consumers overcome fears about buying online.
Lift & Co. updates its cannabis data platform
From the Tech newsletter: Cohesion now allows marketers to build dashboards that get at harder-working consumer insights.
Tim Hortons ‘modernizes’ Roll Up The Rim to be more sustainable
The QSR is looking to reverse the fortunes of its flagship promotion while also pushing customers to register with its loyalty program.
CCM goes ‘all out’ for new global brand platform
The hockey brand aims to drive differentiation and find the emotional relevance of making high performance gear.
Kraft Heinz to cut agency relationships, increase marketing spend
The CPG plans to boost flagship, high-performing brands in 2020.
Tech in Action: Meet Travis Bott
Digital agency Space150 created a replica of an acclaimed hip hop artist to show the possibilities (and limitations) of AI.
Three reasons tech needs a human-centric approach
From the Tech newsletter: A report shows more collaborative models better align with the needs of consumers.
