Josh Kolm

Contact Josh by sending an email to jkolm@brunico.com

Articles by Josh Kolm
WPPmanchester

WPP posts organic revenue decline due to COVID-19

The holding company’s Q1 results also show how it has worked with clients to pivot to platforms with higher ROI.

Foodora_messenger

Foodora to exit Canada

Despite increased demand for food delivery, the company claims it was unable to reach a leadership position in a saturated market.

johnwren

Omnicom to cut more costs as clients slash spending

During the hold co’s Q1 investor call, CEO John Wren said disposition of agencies was an option, on top of measures already taken.

Nick Asik cropped

Zulu Alpha Kilo adds a new CD to the roster

Nick Asik rejoins the agency after several years leading the creative offering at Wax.

cocacolaofftheair

Coca-Cola hits pause on its brand marketing

A lack of ROI during the pandemic has motivated the beverage giant to focus on CSR, supply chains and being more flexible.

pgbrands

P&G maintains brand investment during pandemic

In its Q3 earnings call, the CPG giant was not shy about the opportunities it saw in “doubling down” on its long-term strategy.

sadoun

Publicis announces Q1 results, cost-cutting plan

Strong performance in North America comes as the holding company implements measures to cut $762.5 million.

likealocalrepeat

Big brands asked to donate social feeds to small businesses

Forsman & Bodenfors and The Media Kitchen launch “#LikeALocal” to put otherwise dormant media to good use.

Screen Shot 2020-04-06 at 12.25.52 PM

Food donation becomes area of focus for QSRs

Subway’s campaign supporting Food Banks Canada is the latest effort by a restaurant to support frontline medical staff and those in need.

Cannes_2019

Cannes Lions cancelled for 2020

Organizers decided to hold off after cost-conscious hold cos debated skipping the festival, which was already postponed to October.

Reitmans_Store

Layoffs hit more sectors, marketing departments

Freshii, Reitmans and Lush are the latest companies to lay off staff in response to store closures and slipping sales.

tim-mossholder-C8jNJslQM3A-unsplash

Non-essential businesses to close in Ontario, Quebec

Here are the businesses and stores that will and won’t be allowed to continue operation in the two provinces, beginning Wednesday.

cannabis_close_desk

Cannabis industry copes with social distancing

There is demand for product, but marketing and retail in the category has been disrupted as much as any other.

Canadian Tire

More retail categories alter operations

While many stores will close for at least two weeks, others are limiting hours in order to give Canadians access to goods they need.

lushinsta

Store closures put reputation management at the forefront of marketing

GWP’s Philippe Garneau says treating staff well is vital for long-term brand trust.