Kevin Ritchie
Articles by Kevin Ritchie
Cadbury eggs Google Maps
Canadian consumers can fire kamikaze candy at real street addresses in Cadbury’s new interactive game, Return of the Goo.
New York Fries pushes poutine
The QSR is seeking to capitalize on the recent popularity of poutine with its first-ever radio campaign, courtesy of Juniper Park.
Coca-Cola readies nationwide push for mini can
The soft drink giant will begin a print and in-store campaign in April for its new impulse item.
