Lucy Saddleton
Articles by Lucy Saddleton
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The Shows – CBC
June 17, 2002 -
Innovation lures consumers to cosmetics counter
June 3, 2002 -
Ad plays on female shoe fetish
June 3, 2002 -
The staffing solution
June 3, 2002 -
Marketers refine male beauty strategy
May 20, 2002 -
Extending the high
May 20, 2002 -
‘I see it, I like it, and I buy it’
May 20, 2002 -
How would you revive a flagging fashion brand?
May 6, 2002 -
Radio: The neglected teen medium
May 6, 2002 -
Uber edgy ads could refresh business – if they actually ran
April 22, 2002 -
San Fran market teaches survivalist ad skills
April 22, 2002 -
Smooth cruise, brews and all that jazz
April 22, 2002 -
Spring cleaning funds pro-bono home building
April 22, 2002 -
Cyberpromos net teens
April 22, 2002 -
How would you reposition the struggling music industry?
April 8, 2002 -
The wild life: Critters, varmints and vixens
April 8, 2002 -
How can the struggling Canadian film industry build momentum?
March 25, 2002 -
PostScript
March 25, 2002 -
Emission impossible, advice for coaches… and a strangely reoccurring London connection
March 25, 2002 -
Movers & Shakers
March 25, 2002 -
Sponsors leverage popularity of Popstars TV show
March 25, 2002 -
Anti-aging products are multiplying like Tribbles. How to elbow your way to the front of the pack:
March 11, 2002 -
Movers & Shakers
March 11, 2002 -
How would you market the new all-in-ones?
February 25, 2002 -
Clever AIDS, Volant and CMW ads carve through clutter
February 25, 2002 -
Movers & Shakers
February 25, 2002 -
Tourism BC seeks repeat success with BC Escapes program
February 25, 2002 -
Canadian talent challenges crossborder European advertising
February 25, 2002 -
Movers & Shakers
February 11, 2002 -
Combo comes at briefs from all directions
February 11, 2002 -
New legislation cracks down on deceptive marketing
January 28, 2002 -
Popular mags evolve into broader communication channels
January 28, 2002 -
Grey gives Mr. Clean a fresh look
January 28, 2002 -
Movers & Shakers
January 28, 2002 -
Kraft, NHL speak out with innovative promo
January 28, 2002 -
Marketers rethink sponsorship ROI
January 14, 2002