Automotive

Fordzombies

Ford Canada gets social with zombies

The car co has partnered with YouTube star Patrick Boivin to produce spots showing off its 2013 Ford Escape.

balloons2a-300dpi

Sequel of the year: BMW

Cundari’s thrilling campaign for the new M5 topped its predecessor.

Audi

Audi shows off its technology

The car co has launched a new Canadian campaign aimed at showing off its Quattro all-wheel drive capabilities (and the country’s landscapes).

Mazda

Mazda goes covert

The car co has launched a digital campaign featuring undercover German engineers aimed at reframing how consumers think about the brand.

KickingTires-4

Mitsubishi’s youthful rebrand

The automotive brand is rolling out a Canadian-specific, less sporty identity.

Audi Quattro Experience 4

Audi goes off to the (little) races

To get the attention of businessmen, passersby were invited to grab an iPad and play with motorized cars on a mini track.

Copied from Media in Canada - Toyota Venza

Toyota shortens creative to lengthen reach

For its 2013 Venza campaign, the auto brand is airing three different 10-second ads during a single commercial break.