Opinion
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Exclusive: Leo’s Tahir Ahmad and Sarah Carpentier dissect the 2025 HumanKind Study
4 days ago -
Is neocultural the new multicultural?
1 week ago -
Year in Review: Canadian Tire, Re/Max marketers weigh in on 2024 trends
December 18, 2024 -
Opinion: Yes, a banana stuck to a wall is irrational; that’s why it sells
December 18, 2024 -
Year in Review: IKEA and Mattel marketers talk DEI and macro-economic headwinds
December 17, 2024 -
Year in Review: Katherine Bond-Debicki on balancing data and creativity
December 17, 2024 -
Year in Review: Denise Dias on AI and the “Taylor Swift effect”
December 16, 2024 -
Five lessons for an ambitious person in advertising
September 23, 2024 -
Three things CMOs should know about AI in marketing
August 26, 2024 -
How brands can communicate better under Bill C-59
August 12, 2024 -
Accessibility in advertising: how marketers can better reach people with disabilities
July 29, 2024 -
Publisher’s Note: The future of media (and a birthday celebration)
July 12, 2024 -
Editor’s Note: Change is hard, messy and necessary
July 11, 2024 -
Getting to know Gen Z
July 10, 2024 -
Who dropped it best?
July 9, 2024 -
The seven deadly sins of destination branding
July 8, 2024 -
Why splitting strategy just doesn’t make sense
July 5, 2024 -
Cannes Lions 2024: festival increases spotlight on creators
June 27, 2024 -
Cannes 2024: Humour in ads takes centre stage, while AI talks loom over Palais
June 21, 2024 -
Suffering from FOBO thanks to AI?
June 14, 2024 -
Taking action on macro issues and creating guardrails around AI
May 3, 2024 -
What happens after a pitch, and how to get buy-in
March 25, 2024 -
Editor’s Note: Is purpose-pandering on the rise?
March 21, 2024 -
Navigating the cultural currents of SXSW 2024
March 12, 2024 -
Why this year’s International Women’s Day theme hits close to home
March 8, 2024 -
How marketers are responding to emerging retail trends in 2024
February 21, 2024 -
The downside of over-running commercials
February 20, 2024 -
How Taylor Swift and the NFL can save us from ourselves
February 6, 2024 -
New beginnings, new bonds with Canada’s newcomers
January 19, 2024 -
Are you for real?
January 12, 2024 -
Unlocking Canada’s entrepreneurial potential
January 2, 2024 -
AI, personalization and affordability: New Year’s resolutions for 2024
January 2, 2024 -
Seismic changes and new opportunities: predictions for 2024
December 20, 2023 -
Adrian Fuoco shares secrets
November 28, 2023 -
From C-Suite: ChatGPT plug-ins and what’s in it for marketers
November 7, 2023 -
How Indigenous tourism can provide a pathway toward reconciliation
October 17, 2023