Opinion
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From C-Suite: ChatGPT plug-ins and what’s in it for marketers
November 7, 2023 -
How Indigenous tourism can provide a pathway toward reconciliation
October 17, 2023 -
It’s time to stop glorifying negativity
August 30, 2023 -
A tale of two brands
August 25, 2023 -
Why brands should lead with purpose, and why they don’t
August 23, 2023 -
Building trust in AI
August 22, 2023 -
How to get twice as much time to make great work
August 22, 2023 -
Why businesses should care about the Online News Act
July 24, 2023 -
Research: Liz Geraghty, CMO, International, Wendy’s
July 18, 2023 -
Cannes 2023: The magic is back
June 27, 2023 -
With generative AI, Meta is fishing with dynamite
May 4, 2023 -
How marketing practices can drive employee acquisition and retention
April 25, 2023 -
It’s time to look beyond ‘try before you buy’ with AR
March 23, 2023 -
Is the marketing industry asking AI the right questions?
March 15, 2023 -
In a post-social media world, social currency is still king
March 14, 2023 -
When the sky is falling, we all need lipstick
March 3, 2023 -
We don’t talk about salaries. It’s time for that to change
February 23, 2023 -
Wexit: Parting words from Ken Wong
January 16, 2023 -
The illusion of preparedness in crisis communications
November 24, 2022 -
Column: How to drive social change (the right way)
November 8, 2022 -
How your brand’s teenage years shape its identity
October 3, 2022 -
Paddling together towards reconciliation
September 30, 2022 -
Why the growth of Web3 shows the importance of trust
September 20, 2022 -
Not sure if your idea works? Just start making it
September 9, 2022 -
Why ‘Super Customers’ could be the future of marketing
September 7, 2022 -
Why doesn’t everyone get the power of going grey?
August 26, 2022 -
Brand equity, positive change and the bottom line
August 22, 2022 -
The death of the media flywheel is driving an advertising reset
August 16, 2022 -
The media flywheel is dead. Have you pivoted yet?
August 3, 2022 -
Could BMW’s subscription plan put it in the hot seat?
July 19, 2022 -
CCOs, CMOs and CSOs chat creativity in Canada: Part Two
July 6, 2022 -
CCOs, CMOs and CSOs chat creativity in Canada: Part One
July 5, 2022 -
Cannes Lions 2022: A welcome return carries the weight of the world
June 27, 2022 -
Get your fake-shiny rainbows out of my face
June 15, 2022 -
Better words for a better understanding
April 12, 2022 -
Fools rush in, where many fear to tread
April 8, 2022