C-Suite

Corner Office

Corner Office Shifts: Sephora chief exec heads to Lululemon

A round-up of senior-level changes you may have missed.

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Kenneth Cole opens first standalone store in Canada

The VP of licensed brands for Haggar Canada honours the past while looking to the future.

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Is your organization ready for its next cyber attack?

A global Gartner CIO survey reveals how prepared companies are to handle one of the biggest impacts on consumer trust.

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Spinning a fitness brand into gold

SpinCo’s founder talks about how the Canadian studio is growing and opening new locations despite U.S. competition.

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Why BMO brought Smart Branches to Canada

The bank is exploring ways to utilize its physical branches with a new concept that aims to deliver a better customer experience.

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Why PC shifted its ‘Eat Together’ conversation

The CPG brand saw an opportunity to leverage its brand equity and trust to encourage people to eat together at work.

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The new currencies of loyalty

A report by Bond Brand Loyalty highlights the benefits of engaging with customers through perks that fall outside of points.

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Porter joins competitor airlines with new entry-level fare

The company’s new offering falls within a North American-wide trend that’s several years in the making, says CMO Kevin Jackson.

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On creating diverse and inclusive workplaces

Named to EMPower’s Ethnic Minority Leaders list, Isobar’s Kai Exos talks about fostering D&I for the company and its clients.

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Is there marketing gold in them thar (data) hills?

A new survey by the CMO Council finds some execs feel they lack the time and budget to ‘unlock all of data’s potential.’

Corner Office

Corner Office Shifts: Loblaw’s Grant Froese heads up Harvest One Cannabis

A round-up of senior-level changes you may have missed.

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RBI is focused on growth, says its new CCO

Stepping into the role, former FGL Sports president Duncan Fulton explains where the company is headed.

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Behind Indeed’s advocacy for job seekers

The job site has evolved from a search tool into a company that supports prospective employees throughout the hiring process.

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Strategy is the mother of (real) reinvention

Mary Maddever lays out the need for greater strategic collaboration and the changes being tackled at this year’s Marketing Evolution: C-Suite Summit.

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The need for a ‘symphonic C-Suite’

Collaboration among execs is imperative as companies evolve into social enterprises, Deloitte research suggests.