CSR
When pivoting manufacturing makes sense for a brand
Canada Goose and Knix are the latest companies to use their resources to address medical supply shortages.
Revolve helps resolve an ongoing lack of social distancing
The agency taps a long list of partners to urge Canadians to “step up,” one of several that are using creativity to get people to stay home.
Grocers raise pay and boost safeguards for frontline employees
How the changes fit with priorities currently important to public perception.
Lush makes a stand for refugee rights
The beauty brand pushes Canada to rescind the Safe Third Country Agreement as its bans ICE agents from its U.S. stores.
Tech in Action: YouTube puts people in solitary confinement
The company is using its VR tech to help a prison reform group amplify its cause.
In pursuit of the human ideal in business
At its best, corporate purpose presents an ideal currently outside our reach, writes Mike Robitaille of Deloitte:Isaac.
London Drugs releases more inclusive Valentine’s Day cards
The drug store chain addresses “gaps in the card aisle” with designs for LGBTQ people and different relationship styles.
Freshii tries to hijack Super Bowl conversations for good
The social campaign aims to amplify the healthy casual QSR’s ongoing work around food security.
Bell Let’s Talk shifts the focus to mental health non-profits
This year’s campaign moves away from celebrity ambassadors in favour of groups that provide needed support and services.
How creating opportunities helps make social change
Impakt’s Paul Klein on why small actions informed by those directly experiencing the problem is the most effective approach.
Dairy Farmers of Ontario teams up with SickKids and Mondelez
A giving program, based on leaving cookies and milk out for Santa, is the first step in more potential collaborations on CSR.
What it takes to go (genuinely) green
How Aldo addressed its direct and indirect emissions across the supply chain to become certified climate neutral.
Molson Coors commits to more sustainable packaging by 2025
The brewer outlined its sustainability progress in an annual report, which also included the changes it’s making to its portfolio.
Aldo begins eliminating single-use bags
The move aims to reduce both plastic and paper waste, eliminating roughly 10 million bags from circulation globally.
Aviva walks the CSR talk
The insurance company is using its data to not only identify road safety issues, but to find solutions too.
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