Experiential
Contagion infects Toronto
Warner Bros. Canada takes a “viral” approach to marketing its newest sci-fi film.
Stunts with legs
Strategy takes a look back at two summer stunts that reaped impressive returns.
Global: Adidas throws punches
The sports apparel co creates an in-transit solution for Chinese commuters too busy to exercise.
CTV takes fall preview to the ‘skies’
The network is touring a mock jetliner with a screening room to give a peek at its new shows, including Pan Am.
Corona sings a summer tune
The Molson Coors brand breaks the city landscape with a beach backdrop and karaoke booth.
Energizer lights a positive path
The Canadian introduction of the brand’s Night Race is sponsored by the likes of Molson and ING Direct.
