Industry Moves
Thinkingbox acquires AntiSocial
The digital and experiential studio boosts its social offering, as plans for more acquisitions are unchanged by the pandemic.
Bimm makes 10 new hires
The Toronto digital agency grows during the pandemic following expanded mandates with Audi, Leon’s and Grainger.
Corner Office Shifts: WestJet exec named Swoop president
Plus, new leaders at RYU Apparel and Manulife help guide their brands through the worst of the pandemic.
Fuse rebrands and streamlines creative approach
The agency is integrating its advertising and experiential divisions to become Fuse Create and give clients a more holistic offering.
BBDO Canada names Christopher Andrews president and CEO
The current president of The&Partnership will take over for a retiring Dom Caruso this summer.
Zulu Alpha Kilo adds a new CD to the roster
Nick Asik rejoins the agency after several years leading the creative offering at Wax.
Randy Stein, Scott Dube to leave Grip
Two of the agency’s co-founders and creative leads are departing to find new challenges.
Tim Hortons hires new head of marketing strategy
Jason Cassidy joins from Yum Brands to help the QSR with its turnaround plan.
Simon Pure looks at what’s next for experiential
The agency, best known for its work with Disney, has decided to stick to a previous shift in focus, despite COVID-19.
New owners take over Trigger’s marketing division
Geoff Hardwicke and Todd Blevins take over the Calgary agency’s brand work, splitting off from the growing financial division.
Wax staff ‘blindsided’ by agency closure
After a lack of communication and an office lockout, more than a dozen staff are out of work in a challenging job environment.
Nissan Canada rotates leadership positions
Steve Rhind will become managing director of Infiniti, while Adam Paterson will become director of marketing on the Nissan brand.
Up to the Minute: Critical Mass names its next CEO
Plus, Zulu hires a new co-lead for its design practice and Mint wins Corby’s experiential work.
GTB Canada appoints Mike Flynn as president
Global CEO Robert Guay says experience in consumer engagement will be “critical” to the agency’s work with Ford going forward.
Thinkingbox continues to grow by acquiring Aarra
The digital and experiential studio’s latest acquisition establishes a presence in New York and further develops its capabilities.
