Industry Moves

Matt 2

McCain hires new head of marketing amid leadership shuffle

Former Clorox marketer Matt Kohler takes on a newly combined marketing and sales role.

kate-sade-office-employees-cubicle

Geometry becomes VMLY&R Commerce

The agency’s Canadian arm will work closely with Taxi to help clients navigate shifts in consumer experiences.

IMG_3417.JPG

McCann Montreal hires new strategy lead

Badr El Fekkak will lead planning for the office’s key accounts and will support national clients looking to have an impact in Quebec.

Katie Ainsworth.jpeg

How PS DDB is approaching its shifting mission

New CD Katie Ainsworth will help the recently rebranded Vancouver office with its goals to help clients tackle industry shifts.

pexels-photo-359989-623x350

Up to the Minute: Anomaly adds to exec team

Plus, NABS creates a health plan for freelancers and Folk retains EDC account.

Caroline Kilgour

Lifelong Crush names its managing director

Caroline Kilgour will lead operations and pursue growth for Broken Heart Love Affair’s recently launched subsidiary.

pexels-photo-359989

Up to the Minute: Telus buys an AI company

Plus, Aphria enters U.S. market through craft beer and A2C adds to its board.

IMG_2969

Why Klick Health brought flu shot clinics on the road

The health-focused agency is trying to minimize stress for its staff, which includes several new senior additions.

Tim_Hortons_sign

Tim Hortons names Craft as its new PR AOR

The Toronto agency will lead all PR strategy and execution for Canada’s largest restaurant chain.

pexels-photo-359989

Up to the Minute: Breakfast Culture expands D&I clients

Plus, Cadillac Fairview draws ire of OPC for use of facial recognition and an FCB ACD wins at Next Creative Leaders.

MSLGROUP-Mia Pearson and Justin Creally

Mia Pearson to retire from MSL and North Strategic

After 30 years in the industry, she is passing leadership to longtime business partner Justin Creally and a team of agency vets.

pexels-photo-359989

Up to the Minute: AlphaPR closes as CEO joins Diva

Plus, Giants & Gentlemen and Innocean add to their teams.

AirCanada1

Corner Office Shifts: Airlines bid adieu to retiring chief execs

Air Canada and Flair find new CEOs, while OLG welcomes its own new company leader.

mobofill_StrategyPR_FINAL

Mo Bofill joins 123w to establish a Toronto office

The Vancouver agency’s new partner will help it expand its design-led approach.

pexels-photo-359989

Up to the Minute: H&M is now on Instacart

Plus, Pigeon adds two more to its leadership team while Doug & Partners wins a new destination marketing client.