store mobile'

Mobile’s winning in store aisles

A report from CGI Group in the U.S. says showrooming using a mobile device has increased dramatically.


Dishing discounts on bright days

A new app for skin care co Zealios offers rewards tailored to those who soak up some sunlight.

Flux users outdoors

Flux lets you travel through time

The augmented reality app lets users view historic pictures overlaid on a current scene.

dating app

Can brands find love on Tinder?

Companies looking for a bit of action on mobile dating sites should read this latest study.

One in two shoppers have bought on mobile

More than half of Canadians would ditch an item at checkout when faced with the dreaded registration page.


Want coffee when it’s raining? McD’s has an app for that

The QSR is experimenting with sending out personalized and predictive offers based on the weather, location and time of day.

Casa di Mama aims to score new fans with football app

The pizza brand launched an augmented reality game and on-pack promotion, which leverages its recent CFL partnership.

science centre

Yellow Submarine meets augmented reality

To promote its latest exhibit, the Ontario Science Centre is rocking like a hurricane with a new app.

telus gardens

Invoke Media techs out Telus Gardens

The agency behind Hootsuite is launching a new app for the condo building that encourages hallway chatter.

belair 2

Belairdirect bumps your calls

A new app from the insurance co takes over your phone while driving to create a distraction-free experience.


Paper dolls for the digital age: Metropolis’ Mobile Stylist

The B.C. mall’s online tool inspires shoppers to curate their looks by mixing and matching items from multiple retailers before they make a trip to its stores.


Getting mobile to work for you

Nurun’s Audrey Carr on which questions to ask for your mobile strategy.


Virgin promotes its benefits

The mobile company is playing show, not tell, with a new spot that highlights member perks this summer.


Every company needs to be a tech co: study

A new JWT report on mobile found we’re at the tipping point of where everything and anything is connected.

Krush 4

Krush: a social shopping platform

The Pinterest-style app for action sports fans lets brands make user-posted content shoppable.