Research
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PWHL earns top marks for corporate reputation: Harris poll
4 days ago -
CDs lead salaries increase, gender pay gap persists: Creative Earners report
5 days ago -
Burger King leads restaurant surge in LoyalT points-program survey
1 week ago -
Quebec holiday shoppers eye flyers, patience and deals: study
October 29, 2025 -
RBC again tops Kantar’s list of the Top 40 most valuable Canadian brands
October 24, 2025 -
Caution abounds ahead of holiday shopping season: PwC poll
October 20, 2025 -
Dollar stores lead Halloween, mass channels Christmas: Numerator
October 16, 2025 -
Holiday spend to rise modestly, with discretionary pullback: study
October 15, 2025 -
Martech roles commanding premium salaries, Robert Half survey shows
October 6, 2025 -
Consumers continue to turn to dollar and club channels: study
September 24, 2025 -
Per-capita restaurant spending trails 2019 levels, report shows
September 22, 2025 -
Gen Z puts price points ahead of patriotism in August: Ipsos
September 11, 2025 -
Gen X, wealthy Canadians led Prime Day shopping: Numerator
September 3, 2025 -
Mydoh uses back-to-school season to speak to a new generation
September 2, 2025 -
American product switching has declined since the spring: study
August 29, 2025 -
New study reframes Canadian ad sector as a hidden GDP engine
August 28, 2025 -
More than six in 10 Canadians feeling BTS financial strain: Leger
August 26, 2025 -
Canada Day sales dip despite patriotism running high: Numerator
August 25, 2025 -
93% of Canadians identify as intentional shoppers: Lightspeed poll
August 15, 2025 -
AI consumer behaviours becoming increasingly entrenched: poll
August 13, 2025 -
Most Canadians expect harder inflation impact for back-to-school 2025: survey
August 12, 2025 -
Nestlé repeats as Brand Finance’s most valuable food brand
August 7, 2025 -
Nearly three in 10 marketers on the hunt for new roles: study
August 6, 2025 -
Legacy grocers remain preferred shopping destination for Labour Day: poll
August 1, 2025 -
Healthy Planet donating kid-friendly ingredients to Canadian food banks
July 31, 2025 -
Canadians more price conscious than global peers, PwC finds
July 31, 2025 -
EDI efforts face resistance, but most still see its value: CMA report
July 29, 2025 -
Brainsights and strategy scanned brains to uncover biases at Cannes
July 21, 2025 -
What’s the neuroscience of nationalism? Here’s what the research says
July 15, 2025 -
Decoding the rise of Gen Z traditionalists
July 11, 2025 -
AI skepticism is strong in Canada, survey shows
July 2, 2025 -
Harris poll suggests ‘Buy Canadian’ trend is taking root in consumer habits
June 30, 2025 -
POCAM launches Montreal chapter to assist BIPOC creatives in Quebec
June 27, 2025 -
Marketing managers report slowdown in hiring process: Survey
June 25, 2025 -
CMOs report gap between AI excitement and execution in IBM survey
June 19, 2025 -
IMI says ‘Canada’ messaging is ‘low-hanging opportunity’ for brands
June 5, 2025
