Retail

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Indigo turns the page on back-to-school

The retailer’s latest effort seeks to empower consumers through a “bolder” and more fun approach that fits within its intentional living platform.

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IKEA’s assembly instructions show how to make old things new again

In an extension of its “One Little Thing” campaign, the home furnishings retailer shows consumers how to upcycle some of its popular products.

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Why are there still unexplored possibilities in packaging?

From Shopper Marketing Report: Eco-friendly packaging has a role at point-of-sale, even in omnichannel.

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Retail’s boom is more of a rebound

Ed Strapagiel’s latest analysis shows recovery in automotive and retail, while grocery stores begin to normalize.

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Omnichannel has never been more vital for retail

PwC’s latest research suggests developing safe and unified experiences is key for businesses as the economy reopens.

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Why experience has become more important to loyalty

Bond’s Phil Rubin explains how the pandemic changed consumer priorities, requiring programs to show they understand members.

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Canadian Tire celebrates the compassion sports develop

A new “We All Play For Canada” campaign includes “Celebration Walls” to serve as rallying points to cheer on hometown heroes.

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Aegis Brands sells Hempishere Cannabis

The former parent company of Second Cup transfers ownership in an all-share deal, focusing its growth on food service.

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How Fresh City kept pandemic trends organic

The organic grocer has ensured things like delivery, prepared meals and a new bottle shop are infused with quality, local flavour.

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Loblaw gives lesser-known local brands a spotlight

The “Ontario Made” in-store program has expanded to multiple locations based on learnings from a fall pilot.

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View from the C-Suite: Levi’s wears a sustainable message on its sleeve

Within an unsustainable fashion industry, the denim brand builds on its quality positioning to encourage customers to wear clothing longer.

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Store and auto sales boom, but food may soon decline

However, according to retail analyst Ed Strapagiel, much of the growth is due to comparisons to last year.

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Decathlon’s ‘non-behemoth’ ethos in Canada

From the C-Suite newsletter: The retailer’s rapid expansion is fueled by a localized strategy and experiential concepts.

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Pet Valu shows the unconditional love of dogs

Arrivals + Departures’ first work for the retailer is a Pride campaign showing humans can learn a lesson about acceptance from pets.

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Deloitte predicts the future grocer will be small format

Demand for local and entrenched omnichannel habits are having an operational impact on stores, including their layouts.