Shopper Marketing
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Conagra Brands Canada reveals spate of product innovations
September 27, 2023 -
Sunlight takes its community messaging to retail
September 27, 2023 -
Bodyarmor expands north
September 26, 2023 -
Lactalis dials in on its support for Kids Help Phone
September 13, 2023 -
Why Barilla launched apparel and new packaging
September 13, 2023 -
Zavida targets college crowd with variety packs
September 13, 2023 -
Greenhouse hits the mark with Fortinos ‘shot spot’
September 13, 2023 -
Seed to Surf looks to disrupt the seafood category
September 13, 2023 -
MadeGood wants to do right by teachers
August 30, 2023 -
Canadians are more cognizant of ‘shrinkflation’
August 30, 2023 -
That’s It is enticing parents with fruit bar variety packs
August 30, 2023 -
Zarbee’s cough syrup comes north via mass retail program
August 30, 2023 -
Ben’s Original innovates to meet interest in gut health
August 30, 2023 -
The five grocery shopper segments you should know
August 16, 2023 -
An RTD backed by music moguls comes to Quebec
August 16, 2023 -
Daiya innovates in the alternative cheese category
August 16, 2023 -
KFC-flavoured Ruffles are back by popular demand
August 16, 2023 -
Shoppers unveils Quo Beauty packaging innovation
August 11, 2023 -
Liquid I.V. looks for solid performance in Canada
August 2, 2023 -
Grey Goose pops up as a fashion brand in new collab
August 2, 2023 -
How Give & Go reimagined its Two-Bite line
August 2, 2023 -
Odd Burger has its eyes on retail expansion
August 2, 2023 -
Bimbo hopes new loyalty program boosts bread engagement
August 2, 2023 -
How Nature’s Path stays relevant
July 19, 2023 -
Nutella leans into outdoorsy lifestyles and the beauty of Canada
July 19, 2023 -
Why Lindt launched a purpose driven bar
July 19, 2023 -
Candy Can takes on Canada’s no-sugar soft drink market
July 19, 2023 -
Quaker Oats brings a homey message to stores
July 19, 2023 -
Coffee can make a difference
July 5, 2023 -
Oreo launches Super Mario Bros. Movie cookie
July 5, 2023 -
Non-alcoholic beer brand Partake overhauls its packaging
July 5, 2023 -
Who is the ‘channel shifter’?
July 5, 2023 -
RTD challenger Crawler comes to the LCBO
July 5, 2023 -
Heinz invites Quebeckers to an after-work barbecue
June 21, 2023 -
Petcurean revamps its Summit brand to stand out
June 21, 2023 -
Smirnoff brings its Pride to the LCBO
June 21, 2023
TOP STORIES
Agencies
Cossette names Becca Lucas Lord and Trent Thompson to leadership team
Sponsored
Lululemon rewrites the playbook for AI-powered performance marketing
Hires
Agency Moves: YPR makes trio of hires, plus changes at Rethink and Leo
