Social media
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Neutrogena enlists ‘Cucumber Guy’ to tap TikTok trend
4 days ago -
Hellmann’s targets fridge clutter with condiment hoarding campaign
March 24, 2025 -
Children of the Street shows how parents’ posts can hurt those they love most
March 13, 2025 -
Greenfield appeals to internet’s finest in egg-heist mystery
February 27, 2025 -
IKEA responds to Sleep Country’s ‘Sorry was asleep’ DM
February 25, 2025 -
DQ blurs line between Blizzards and reality with OOH stunt
February 25, 2025 -
Field Roast riding ‘cultural currents’ to squash the beef
January 29, 2025 -
How the TikTok drama in the U.S. might be good for Canadian advertisers
January 20, 2025 -
Amid the ad noise, Toronto music school touts true Taylor Swift connection
November 20, 2024 -
Pizza Pizza launches mega Raptors slice and digitizes promotion
November 19, 2024 -
How Air Canada and WestJet are targeting U.S. markets
November 14, 2024 -
Greenfield jumps on TikTok trend to make bacon rain
November 1, 2024 -
WWF-Canada borrows buzzwords from retail marketing
October 1, 2024 -
Dominos is out to expose competitors’ secrets
September 27, 2024 -
KD spoofs TikTok trends to appeal to “Zillennials”
September 6, 2024 -
Canadian marketers report positive ROI behind AI content
September 5, 2024 -
Golf Town plans record-breaking tee off
August 21, 2024 -
Air Canada Vacations is encouraging people to share their mood in social campaign
August 16, 2024 -
Goldfish Crackers targets Gen Z with Pinterest Collages
August 14, 2024 -
Panago calls for AI-generated submissions for NHL playoffs
May 22, 2024 -
Social media shifts to look out for
January 30, 2024 -
Chevrolet, Buick, GMC Certified Service roll out TikTok and Meta tire campaign
November 13, 2023 -
How influencer marketing is evolving
October 31, 2023 -
YMCA Canada creates a new version of its eponymous song
August 28, 2023 -
Rouge River taps into Markham pride
August 28, 2023 -
How Molson seized on an Instagram fashion craze
August 15, 2023 -
KFC unleashes the Colonel in Street Fighter
July 7, 2023 -
Bumble shows Canadians how attractive kindness is
July 5, 2023 -
Canadian trust in influencers is slipping
June 26, 2023 -
Wunderman Thompson reimagines the passport redesign
May 24, 2023 -
Pinterest supports values-based branding
May 16, 2023 -
Hershey focuses on variety to get parents to hunt for Eggies
April 4, 2023 -
It’s time to look beyond ‘try before you buy’ with AR
March 23, 2023 -
Corona is turning lost luggage into a chance to win
March 3, 2023 -
TikTok champions creators of uplifting content
August 22, 2022 -
How Filteroff dumped traditional online dating
August 9, 2022