Trends
-
Leo’s 2025 HumanKind Study: Navigating the digital dilemma
April 22, 2025 -
Leo’s 2025 HumanKind Study: Young Canadians are defining ambition on their own terms
April 15, 2025 -
Exclusive: Leo’s Tahir Ahmad and Sarah Carpentier dissect the 2025 HumanKind Study
April 7, 2025 -
Neutrogena enlists ‘Cucumber Guy’ to tap TikTok trend
April 7, 2025 -
New poll numbers challenge the notion of ‘Buy Canadian’ unity
March 25, 2025 -
Gen Z less trusting than broader population, study finds
March 12, 2025 -
Trade-war chaos an opportunity for food manufacturers: Charlebois
March 11, 2025 -
Canadians losing trust in institutions, Edelman Trust Barometer finds
March 5, 2025 -
Why The Brick entered the IKEA, Sleep Country billboard text tiff
March 4, 2025 -
HomeEquity Bank goes patriotic with ‘By Canadian’ book club
February 28, 2025 -
Greenfield appeals to internet’s finest in egg-heist mystery
February 27, 2025 -
McDonald’s mixes past and present with Raptors-McFlurry mashup
February 24, 2025 -
‘Generational harmony’ a key indicator of brand success: Ipsos
February 5, 2025 -
Strategy and Media in Canada’s 2024 gift guide
December 3, 2024 -
KD spoofs TikTok trends to appeal to “Zillennials”
September 6, 2024 -
Interac data reveals Gen Z is embracing mobile wallets
August 20, 2024 -
Most Canadians say inflation will have more of an impact on back-to-school spend
July 26, 2024 -
Getting to know Gen Z
July 10, 2024 -
The surprising results of four-day workweeks
March 22, 2024 -
Mastering the dance between human ingenuity and tech evolution
March 15, 2024 -
Voluntarily childfree, happy and rich(ish)
March 5, 2024 -
The current state of trust among Canadians
February 27, 2024 -
A glimpse at the tech that matters to retailers
February 20, 2024 -
Catering to an ageing population
February 13, 2024 -
How to bridge the consumer knowledge gap
February 6, 2024 -
With AI, retail can be revolutionized
January 30, 2024 -
Social media shifts to look out for
January 30, 2024 -
A snapshot of the wellness industry
January 23, 2024 -
Dry January campaigns combat loneliness epidemic
January 23, 2024 -
Are you for real?
January 12, 2024 -
Content creators take control of their brands
January 9, 2024 -
Self-sampling on trial
January 5, 2024 -
What consumer trends are in store for 2024?
December 19, 2023 -
More than half of global marketers are optimistic
December 12, 2023 -
What is Gen Z’s fascination with the ’90s?
November 21, 2023 -
The world is living with a connection deficit
November 21, 2023
