Accenture
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Ranking 2020
2019 Rank
--Marketers 2020
Agency Partners 2020
In the News
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Preparing for forever beta
From the Tech newsletter: Constantly updated connected technology could result in new ownership models and consumer relationships with brands.
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Three reasons tech needs a human-centric approach
From the Tech newsletter: A report shows more collaborative models better align with the needs of consumers.
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Accenture launches sales and marketing hub in Niagara
The consultancy's new "intelligent operations centre" is focused on helping clients de-silo customer-facing departments.
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‘Walking barcodes’ and near-invisible payments: the world in 2020
A Fjord trends report examines the forces shaping the first year of the decade.
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One-third of holiday spending will go to green products
New research shows more consumers are seeking sustainable options, including moving away from quicker delivery.
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What influences Canadian fashion shoppers?
A survey shows what factors impact the purchase journey, both in-store and online.
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A marketer’s balancing act: privacy vs. personalization
Why and how brands can create targeted experiences while maintaining ethics and consumer trust.
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How do travel preferences impact brand loyalty?
Rewards programs are less important than quality of accommodations and service, a Facebook survey finds.
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Bankers bullish on technology… for the most part
An Accenture report highlights opportunities new tech presents in connecting with clients, but trust issues persist.
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Clients are wary of open banking: survey
Sharing data with third parties might be vital to creating personalized experience, but Canadians might not be ready.
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Are you ready for the future of innovation?
An Accenture report points to which technologies will be most vital to a company's success and how it reaches consumers.
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What makes a ‘pioneering CMO’?
New research by Accenture identifies the CMO traits that drive 11% higher shareholder returns.
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Consumers want value from banks in exchange for data
An Accenture report outlines four personas and how willing they are to give up their data.
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Accenture names new managing director
Piyush Bhatnagar will lead the consultancy's operations in Toronto, including its widening service offering for marketing clients.
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‘Purpose’ crucial to how consumers view companies
A majority of Canadians support firms that share their values, but are behind the global average, an Accenture study finds.
