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2020 Brand Holiday Ads: Part Two
Oh Henry levels up its shopper game with Circle K
Budweiser is sending sports fans to their own bubble
Do not join Reese’s secret society
In the News
2020 MOY: Todd Allen’s strategy holds up
Labatt grew share last year thanks to a system of approaches the marketer set up before the pandemic.
Up to the Minute: Anomaly adds to exec team
Plus, NABS creates a health plan for freelancers and Folk retains EDC account.
Bud Light makes a doc about inequality among DJs
When past music marketing revealed women didn't have a voice in the industry, the brand adapted its strategy to address the issue.
Hershey crowd-sourced ideas for new ice cream bars
Working with Crowdiate and Pigeon, the chocolate company came up with a nostalgic ice cream bar that cools when you bite it.
Check out the 2019 Agency of the Year showreels
This year's shortlisted agencies debuted new services, gave credit where it was due and spoke some hard truths about the industry.
2019 Strategy Awards: Pot brands speak up in OOH campaigns
Tweed and Dosist created platforms that educated Canadians on the benefits of weed prior to its date with lawmakers.
Here are the (big and small) Agency of the Year shortlists
Today's shortlists cover the show's newest category and the one that started it all.
Cannes 2019: Canadian agencies earn 35 more nods across five shortlists
BBDO, Bensimon Byrne and Cossette are among the (many) agencies that earned shots at Film Craft, Design, Print, Health and Pharma Lions.
The Agency A List: Anomaly
Living up to its name with innovation and insight
2019 SIA Awards: From old perceptions to new realities
Campaigns that used different perspectives and new approaches to win awards.
Anomaly Toronto names first chief strategy officer
Laura Rowan joins from the agency's New York office to grow its capabilities.
Creative confectionary brands
Anomaly and BBDO created AToMiC award-winning programs that targeted stoners and haters for Oh Henry! and Snickers.
MOY 2019: Anne-Marie LaBerge takes BRP on a ride
The marketer is transforming the recreational vehicle company from product-driven to experience-led.
Anomaly wins Ancestry
The agency's Toronto team is part of a multi-office appointment aimed at driving growth for the genealogy service.
Anomaly Toronto names new president
Candace Borland takes on a greater leadership role in the office, following significant growth and new client wins.