Diamond Integrated Marketing
345 Adelaide St. West, Suite 400
Toronto ON, M5V 1R5
Phone: (416) 479-3972
TD’s history of giving thanks gives it a leg up
IKEA shows off the possibilities of its catalogue
TD thanks customers for their community work
IKEA catalogues its versatility
In the News
Diamond's Max Valiquette and Will Fornuff explain how brands should be marketing to younger generations when traditional life trajectories have been disrupted.
How agencies are approaching the government wage subsidy
Now that eligibility details have been set in stone, leaders are conducting a 'balancing act' as they look for ways to protect their most valuable asset: staff.
Max Valiquette joins Diamond as chief strategy officer
The first to hold the position, Valiquette has been tasked with leading and elevating a growing department.
Diamond named AOR for OverActive Media Group
The agency is working with the owner of esports team Toronto Defiant on all elements of its brand.
CAPMA disbands, merges with ICA
Members of the industry body representing experiential agencies will now be full members of the ICA.
Diamond hires two new CDs
Along with new leads for its social and influencer work, the agency is looking to evolve the creative solutions it provides clients.
Canada cracks top 10 on Warc 100
Leo Burnett, Cossette and Grey are among the many agencies that contributed to this year's ranking.
Campbell’s takes gourmet on tour
A travelling soup bar looks to drive trial for the brand's more adventurous Everyday Gourmet line.
Up to the Minute: Cossette Lab recruits tourism startups
Plus, new hires at Diamond and Ariad, an AOR win for Pomp & Circumstance and more news you may have missed.
Diamond restructures for the new year
The hiring of Sean Davison as its first ECD comes as the agency shifts to a new model.
Marketer of the Year: The Doolan effect
A purpose-driven approach by General Mills' director of marketing has brought new relevance to some of the country's oldest brands.
TD wins big at the CMAs
"#TDThanksYou" wins Best of the Best, with Tim Hortons and PepsiCo picking up multiple awards.
Can cereal get its groove back?
As consumers stray to other options, can changing perceptions and new strategies revamp a stale cereal category?
TD’s growing interest
From JohnnyCash machines to grumpy old men to heartfelt thank-yous, how TD Canada Trust has banked on comfort for 160 years.
Canadians bring home some Effies
Leo Burnett's #LikeAGirl, plus work by DDB and Taxi were among the most effective ads in North America.