FGL Sports
Company Info
The Work

Sherwood wants to add the flare of other sports to hockey

Sport Chek busts a move in apparel

Sports Experts enters the ghost business

Sport Chek’s on-the-fly Olympic strategy
In the News
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Mobile strategies at retail
At this year's Store conference, panelists from Walmart, FGL Sports and Holt Renfrew discuss the integration of mobile in store.
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Rethinking retail engagement
How going outside the box helped brands get the most out of new store concepts, different platforms and small budgets.
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Sports Experts can tell if you take the easy way
The athletic retailer uses thermal imaging to reward Metro riders who chose to be healthy and climb the stairs.
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Sport Chek opens women-focused concept store
The Calgary location is a first for the retailer as it looks to recognize its female shoppers.
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New Balance finds your stride
The brand brings its 3D scan experience for runners and other athletes to Sport Chek's newest flagship.
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Shopper Marketing Forum: Highlights from day one
A house doesn't make a home, and other key takeaways from yesterday's event.
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Sport Chek slows down
The retailer's "spring training" platform targeted at women takes a different approach to show the path to physical betterment.
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Canadian Tire goes big with digital
The retailer is hoping to hook younger customers with its new interactive "showcase" store.
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Canadian Tire calls for more play
The company has launched "Anthem," a new campaign aimed at getting Canadian families more active.
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Canada gets 11 shortlist mentions on Monday
Lg2 gets the most nods, with two in Outdoor and one in Press. Today's Media, Mobile, Press and Outdoor lists bring Canada's total shortlist count so far to 20.
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Sport Chek takes little leagues to the big ice
The brand recently suprised youth hockey leagues with games in the Air Canada Centre and Scotiabank Saddledome arenas.
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Gatorade’s Sport Chek nutrition centre scores
The results of Pepsico's partnership with the sports retailer spawned talks to expand it out to more FGL banners including Sports Experts and Atmosphere in Quebec.