Procter & Gamble
Brands court the modern man
In the News
P&G boosted its marketing spend in Q1
The CPG giant is delivering on its plan to "reinvest" cost savings as sales spiked in nine out of ten product segments.
Gillette and TerraCycle start razor recycling program
The P&G brand will let people send in used razors from any brand and convert them into charitable donations.
Cannes 2019: Grey wins Bronze Glass Lion
"First Shave" was one of only eight campaigns awarded in the category, while a Young Lions team wins a Bronze in Film.
Gillette shows a transgender man’s first shave
The brand continues to define itself with a modern approach to masculinity by showing a milestone between a father and son.
A new spin on all things retail
Brands are coming up with some very clever shopper-marketing strategies these days.
Check it out: P&G’s Pan Am play
The CPG giant brings back "Thank You, Mom" just in time for the Games.
General Mills, Mondelez and P&G cheer for Canada
The Olympic sponsors are using digital and mobile tactics to bring the Games closer to Canadians.
Canada’s big winners at the London International Awards
DDB Canada, Anomaly Toronto, Leo Burnett, JWT and MacLaren McCann are among the agencies to take home awards at this year's show.