Innocean Worldwide Canada
Which ads did Canadians seek out on YouTube in 2020?
Hyundai ventures outside again
Genesis taps influencers to spotlight at-home service
Kia makes the connection to life’s little surprises
In the News
In Brief: Cossette picks new head of strategy in Vancouver
Plus, Universal Music Canada rebrands its in-house creative agency and Innocean promotes two to VP roles.
In Brief: Innocean bolsters its Kia team
Plus, Rock-It picks up Mary Brown's PR work and Energi wins assignment with Toronto cleantech company.
Advertising hasn’t come to grips with a changing world
Innocean's Norman Melamed on how to reflect the waves of crises consumers still face, while staying optimistic.
Innocean promotes three creative leaders
Bill Newberry will oversee the agency's Kia work while Kevin Belanger and David Strasser will lead on Hyundai and Genesis.
In Brief: Juliet grows creative team
Plus, Innocean adds to leadership on its Kia account and DDB creates a new VP of strategy role in Edmonton.
In Brief: New VPs join AdFarm and Innocean
Plus, Fire & Flower aims to buy another website as part of a new digital strategy based around white-label ecomm.
Hyundai Canada changes its marketing leadership
Christine Smith making the jump from the brand's AOR Innocean is one of several new additions at the automaker.
Up to the Minute: FCB adds a new creative team
Plus, Innocean has a growth spurt, Diamond picks up a "buzz"-worthy investing client and the IDEA contest is open for entries.
Innocean Canada names new president and CEO
June Hong takes over the role from Peter Kwan, who is now the agency network's global head of management.
Up to the Minute: AlphaPR closes as CEO joins Diva
Plus, Giants & Gentlemen and Innocean add to their teams.
Innocean hires a new creative director
Stephen Stahl, who will help lead work on Hyundai, is one of ten hires the agency has made as it invests in its digital capabilities.
Up to the Minute: Cossette names new business lead
Plus, Strategic Objectives and Cohn & Wolfe both win two AOR assignments.
Up to the Minute: Brookline lands Upper Deck assignment
Plus, senior promotions are made at Zulu, Bob and Innocean.
Kia Canada’s quality surprise
The auto brand hopes to shift value-based perceptions of its cars using spatial augmented reality.
Data gets up close and personal
Innocean's Scott Suthren imagines what might become a typical interaction with a company just four years from now.