Juniper Park
Company Info
Award-Winning Talent 2024
The Work

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In the News
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Toronto ad vets open a new agency
Juniper Park co-founders Terry Drummond and Alan Madill have opened Good&Ready, offering bespoke teams across services.
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Cossette leads Canadian agencies at One Show
Five shops picked up Gold Pencils at the first night of the awards.
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Juniper Park\TBWA hires new ECD
Jenny Glover joins from sister agency TBWA\Hunt\Lascaris in Johannesburg.
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Juniper Park\TBWA finds its new CCO
Graham Lang joins from Y&R South Africa to lead the agency's changing creative department.
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What it takes to win at the CASSIES
Judges tell us what made the Gold winners stand out from the pack, plus a photo gallery from this year's gala.
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Juniper Park\TBWA booms
The agency has added over 30 new faces, including two VPs, since November.
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Juniper Park expands its ranks
The shop has added 22 new staff and made several promotions in response to new client work in recent months.
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Creative Report Card: New brands on the block
Take a look at the campaigns that put two new brand entrants on the Creative Report Card map.
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The top agency stories of 2015
We continue our look at what shaped the industry 2015, this time through our most-read news out of the agency world.
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Agency survival strategies
How three Canadian shops are parlaying a U.S. client strategy into growth at home.
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LIAs award 30 trophies to Canada
JWT leads the pack, with a strong showing in Radio driving wins for the country overall.
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Signs of the sky (not) falling
Publisher Mary Maddever looks past the doom and gloom of agency consolidation, and extols signs of reinvention.
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New York Fries’ golden poutine touch
A contest promoting a new bacon poutine looks to drive meal sales following the QSR's sale to Cara.
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TBWA\Toronto, Juniper Park merge
Jill Nykoliation will head up the new shop, while TBWA's Canadian president Jay Bertram has resigned.
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Havas expands with eight new staff
Hires across creative, accounts and planning in Toronto and Montreal include new ACDs and VPs.
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Grey, Lg2, Juniper Park strike a chord in Radio
With its definition being challenged, could this be the last year the category is called Radio?
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Canada’s latest shortlist chances in Cannes
The third day of Cannes bring another 33 chances at a Lion for Canada, including a pair in the new Glass Lions.
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Zulu fills nine more desks
A series of hires comes in response to new work, and to bolster the Zulu Live social team.
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CIBC’s strategy to stand out
The financial co has refreshed its branding after hearing that consumers see all banks as alike.
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One Show winners revealed
Check out which agencies helped Canada bring home 22 pencils this year, making it the seventh most awarded country.
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Leo Burnett Toronto wins the internet
The shop won Agency of the Year at the Webby Awards, with trophies also going to Jam3, Publicis, Juniper Park, Blackjet and Tribal.
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Changes afoot at TBWA
The agency has hired Darrin Patey as its new lead technologist and promoted two others to leadership positions amid a shift in global focus.
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Cheerful creatives making holiday cheer
A round-up of season's greetings from ad land to you.
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Creating a collective voice of dissent
YWCA's new campaign hopes to convince people that it's okay to say violence against women is #NotOkay.
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Throwback Thursday: strategy in 2011
In '11, Swiss Chalet had its own TV channel, Vonk and Kestin went swimming and we obsessed about location-based marketing.
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MacLaren McCann boosts its creative might
The agency has brought in six new faces, from group CD to junior AD, to work across a variety of accounts.
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Video: In the jury room with…
Taxi's Frazer Jelleyman, Juniper Park's Barry Quinn and Pirate's Tom Eymundson dissect work in Cyber, Design and Radio.
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Canada picks up eight Lions
Canada has won two Silver and six Bronze Lions across Design, Cyber and Radio.
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Virgin promotes its benefits
The mobile company is playing show, not tell, with a new spot that highlights member perks this summer.
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See the One Show winners
Check out the work that won Cossette several pencils and saw Anomaly and Paprika each take home a Gold.
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The power of wacky
Now trending: From talking horses to a sales associate "genie," it seems silly season is upon us in ad land.
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CJFE’s explosive campaign
The NGO and Juniper Park are promoting the Review of Free Expression in Canada with an online video and poster.
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Canada takes home eight ADC Cubes
Juniper Park, Leo Burnett and Sid Lee are among those that won, with Canadian band Arcade Fire picking up a Tomorrow Award.
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Shopper Innovation Awards: Kraft brings back hockey
The CPG company made sure hockey went on during the NHL lockout, winning a Bronze.
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CASSIES Bronze: Del Monte re-establishes its quality credentials
The packaged goods food brand taps "Garden Quality" for success south of the border thanks to agency Juniper Park.
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Brands get fowl
A bird's-eye review and ratings of the flock of bird ads in market featuring everything from chickens to penguins.
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Brains Don’t Lie
Neuromarketing is getting serious, with four new Canadian entrants to the market in the past six months alone. These companies say they can tell what consumers really like – even when participants don’t know themselves.
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Brands stand up to bullies
As the issue of bullying dominates global headlines, a slew of Canadian brands and agencies are responding. But will brands be recognized as authentic supporters and not just background logos?
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Story Planet thinks outside the galaxy
Juniper Park developed the Intergalactic Travel Authority storefront theme for the non-profit learning centre.
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BBDO leads New York Festivals shortlist
Proximity, DDB, Juniper Park, Leo Burnett, Taxi and BlackJet are also in the running at the international award show, to be announced May 2.
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Emergen-C kicks off ‘Kapow Time’
The Pfizer brand is using an OOH-heavy campaign to reach consumers in specific situations where they might feel they need a boost.
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AutoTrader and DDB win CASSIES Grand Prix
The agency picked up the top prize for its work on the car website. John St., Cundari, Anomaly, Juniper Park, Taxi 2 and Wunderkind also nabbed some golden hardware.
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CASSIES Gold: EOS reinvents lip balm
The indie brand storms the U.S. lip balm category to deliver outstanding results.
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Juniper Park and MediaCom win CIBC
The bank has confirmed that it will be working with the agencies, which take over from Publicis and ZenithOptimedia.
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Bleublancrouge takes Best of Show at the Extra Awards
The agency also won Gold for the Montreal Gazette's "Tweet Edition" campaign at Newspapers Canada's annual awards for creativity in newspaper advertising.
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How to win international business
Sid Lee, Bleublancrouge, Juniper Park and Capital C give their do's and don'ts for winning clients outside of Canada's borders.
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Canadian agencies win five Effies in New York
Leo Burnett, Taxi, Junpier Park and Ogilvy & Mather each take home marketing effectiveness awards.
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Canadian Journalists for Free Expression paint an unsettling picture
The organization enlisted Juniper Park to create a print campaign that sends a distressing message to students.
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Webby nominees announced
John St., BBDO, Jam3, and Juniper Park lead the Canadian pack at the online creativity awards.
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Tropicana introduces its orange growers
The PepsiCo brand has launched a TV and print campaign that peeks behind the groves to reveal the talent behind its goods.
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CASSIES Bronze: Quaker Oatmeal makes breakfast amazing
Juniper Park’s campaign for the PepsiCo Foods brand gives consumers a wake-up call and doubles sales objectives.
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Getting creative for the cause
Campaigns from Virgin Mobile, Aeroplan and IFEX defy conventions in their quest for good.
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Quaker launches charitable game
The PepsiCo brand plays with consumers on Facebook to feed hungry Canadian families.
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Toronto Pearson takes off
With Pamela Griffith-Jones in the cockpit, the GTAA launches a new brand strategy it hopes will turn the airport into a must-visit destination.
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Quaker ensures amazing
Quaker ensures amazing